Soul’s Calling, Gifts, and Accessories, was started by Gina Cotrone in 2004. Soul’s Calling, net worth was $600,000 at the time of their pitch in 2009 based on the $150,000 offer for a 25% equity of the company. 

They appeared on Season 1 of Shark Tank USA in 2009. However, the Sharks were not interested in investing in Soul’s Calling. Sharks didn’t make any offer because her valuation didn’t make sense so she had to walk empty-handed.

Soul’s Calling company shut down the business in 2012. website and social media sites are also not active.

Soul’s Calling Net Worth

Net worth$600,000 (Business valuation in Shark Tank pitch)
Lifetime sales–
Investor–
FounderGina Cotroneo

Soul’s Calling Net Worth Timeline

Net Worth 2023Out Of Business
Net worth valuation in 2009 after appearing on Shark Tank  –
Net worth valuation in 2009 before appearing on Shark Tank  $600,000

Soul’s Calling Pitch on Shark Tank

Company nameSoul’s Calling
ProductGifts and Accessories
EpisodeSeason 01 Episode 04
FounderGina Cotroneo
Asked for$150,000 for 25% equity
Final dealNo deal
SharksNone
LocationUSA

Don’t miss these products from Season 1

Soul’s Calling Founder

Soul’s Calling was founded by Gina Cotroneo. The company launch date is unknown. She is an Art Director at Publicist. Gina has a unique method to coach and help people Soul’s Calling’s founder, Gina Cotroneo, has a net worth of USD 600,000 as of 2023.

Key accomplishments

YearAccomplishment
2009Soul’s Calling appeared on Shark Tank

Conclusion

Some companies that appear on the show have not achieved great success, and Soul’s Calling is one of them. Sometimes businesses don’t succeed for many reasons. Sometimes, the deal falls through after the founders say yes on camera. Or, as you’ll see, sometimes things happen to the founders themselves, and they choose to abandon the business. Anything is possible. However,  Soul’s Calling went out of business in 2012. And the product is no longer available in the market.

ABOUT KESARA BANDARAGODA
Kesara Bandaragoda is a Sri Lankan-born media entrepreneur currently based in Dubai, with a lifelong passion for storytelling, innovation, and all things screen-worthy. Whether it's a mind-bending sci-fi epic or the latest startup pitch on Shark Tank, Kesara is all in. In fact, he was one of the earliest content creators to cover Shark Tank Australia online and has been tracking its businesses, products, and founders since 2019 — long before it was cool.

Kesara is the visionary CEO behind BrandFactory, a digital media company powering multiple content platforms that reach millions. When he’s not leading a team of creatives, he’s often geeking out over Marvel and DC universes, decoding Spielberg's directorial magic, or revisiting classics like The Shawshank Redemption, Interstellar, and Pirates of the Caribbean (yes, he's a Johnny Depp loyalist).

INDUSTRY FOCUS
Kesara’s writing and content leadership often focus on the intersection of entrepreneurship, entertainment, and emerging digital cultures. He’s particularly passionate about telling stories that celebrate founders, dissect business blueprints from media narratives, and spark curiosity in audiences across the globe.

FAVORITE MEDIA
A sci-fi enthusiast with a taste for high-stakes storytelling, Kesara’s favorite titles range from cerebral time-space odysseys to charismatic pirate adventures. He thrives in content that mixes real-world business insight with the spectacle of entertainment — think Shark Tank meets Black Mirror, with a touch of Marvel heroics.

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