What was supposed to be “The Next Big Thing”, but Completely Flopped?

What was supposed to be "The Next Big Thing", but completely flopped?

The world is full of innovations that promise to revolutionize our lives but end up as colossal flops. So have you ever wondered about such Big Things, but completely flopped? Recently Redditor asked on the ASK REDDIT subreddit, “What was supposed to be “The Next Big Thing”, but completely flopped?” Users have shared their ideas on these disappointing trends. So, let’s take a look at what disappointed Redditors.  

Tiny Cell Phones

For decades, the mantra in the mobile phone industry was “smaller is better.” That was until the advent of video streaming on phones, which turned the tide towards larger screens. 

3D Television/Movies

Remember when 3D technology was poised to revolutionize our home entertainment? But still it didn’t make the wave as we thought it would.

Google Glass

Google Glass promised to bring augmented reality to our daily lives. But it didn’t work as we thought.


The Segway was hailed as a groundbreaking transportation innovation, but it never truly took off. Segway failed to gain widespread adoption due to its high price, limited utility, and safety concerns

Amazon’s Shopping Buttons

Those little Amazon shopping buttons were everywhere for a while, but did they really make shopping more convenient, or were they just a gimmick?

The Metaverse

The metaverse is still in its early stages of development and has not yet found a compelling use case for the masses.


NFTs were initially touted as a way to own digital assets in a way that was more secure and verifiable than traditional methods. However, they quickly became associated with scams and speculation, and the market for them collapsed in 2022.

Windows Phone vs. iPhone

Microsoft’s Windows Phone had a grand unveiling, even mocking the iPhone. But then Windows Phone failed because it lacked the app support and market share to compete with iOS and Android.

The “COVID Baby Boom” 

During lockdowns, many anticipated a surge in births. However, the reality turned out to be quite the opposite. The COVID-19 pandemic caused economic uncertainty and anxiety, which led to a decrease in the birth rate.


So, what do you think about these failed innovations? Are there any other “Next Big Things” that you believe should be on this list? Feel free to share your thoughts in the comments below and join the conversation. After all, the next big thing might be just around the corner.

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