SubSafe, Waterproof Container, was started by Adam Haller And Desiree Haller in 2018. As of November 2023, SubSafe net worth is $1 million and they’re pulling in a whopping $2 million in annual revenue. 

In January 2019, they appeared on season 10 of Shark Tank USA and made a deal with Mark Cuban And Charles Barkley, for $100,000 for 25%  of equity. The final valuation was $400,000, up from the founder’s initial estimate of $384,615.

SubSafe is still in business and thriving. They have a variety of products, including the original SubSafe, SnackSafe, IceSafe, Charcuterie Safe, and SubSafe². They also have a variety of accessories and customizable labels. Their products are available for purchase on their website and Amazon.

SubSafe Net Worth

Net worth$1 million (2023)
Annual Sales Revenue$2 million (2023)
ProfitsNot publicly available
Lifetime salesNot publicly available
InvestorMark Cuban And Charles Barkley
FounderAdam Haller And Desiree Haller
EmployeesNot publicly available

SubSafe Net Worth Timeline

Net Worth 2023$1 million
Net Worth 2022$1 million
Net worth valuation 2019 after appearing on Shark Tank  $400,000
Net worth valuation 2019 before appearing on Shark Tank  $384,615

SubSafe Pitch on Shark Tank

Company nameSubSafe
ProductWaterproof Container
EpisodeSeason 10 Episode 13
Founders Adam Haller And Desiree Haller
Asked for$50,000 for 13% equity
Final deal$100,000 for 25% equity
SharksMark Cuban And Charles Barkley
LocationPort Orange, Florida, US

Don’t miss these product from Season 10

SubSafe Founders

SubSafe was founded by Adam Haller And Desiree Haller in 2018. The couple came up with the idea for SubSafe after they repeatedly experienced soggy and squashed sandwiches during their outdoor activities. SubSafe’s founders, Adam Haller And Desiree Haller, have a net worth of $750,000 as of 2023.

Key accomplishments

2019Appeared on Shark Tank season 10 and Mark Cuban And Charles Barkley invested $100,000 for 25% equity
2021SubSafe launches its SubSafe² product.
2022SubSafe continues to grow and expand its product line and retail distribution.


From their beginnings on Shark Tank to their current status as a thriving business, they have proven that with the right idea and execution, anything is possible. We can’t wait to see the future for SubSafe and its continued success.

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