R. Riveter Net Worth 2023 Update (Before & After Shark Tank)


R. Riveter is a handbag brand crafted by military spouses. This was started by Cameron Cruse and Lisa Bradley in 2011. As of November 2023, R. Riveter’s net worth is $2 million. They’re pulling in a whopping $2 million in annual revenue. 

In February 2016, they appeared on Season 07 of Shark Tank USA and made a deal with Mark Cuban for $100,000 for 20% of equity plus a line of credit. The final valuation was $500,000, the same as the founder’s initial estimate of $500,000.

Cameron and Lisa’s ambitious pitch for R.Riveter impressed the Sharks. Thus, their company could secure a deal. After the show, R.Riveter had a notable growth in sales. As of November 2023, the company is successfully running its business. You can make purchases through their website. They also have a Flagship Store at Southern Pines, North Carolina.

R. Riveter Net Worth

Net worth$2 million (2023)
Annual Sales Revenue$2 million (2023)
Lifetime sales$320,000 (2015)
InvestorMark Cuban
FoundersCameron Cruse and Lisa Bradley

R. Riveter Net Worth Timeline

Net Worth 2023$2 million 
Net Worth 2022$2 million
Net worth valuation in 2016 after appearing on Shark Tank  $500,000
Net worth valuation in 2016 before appearing on Shark Tank  $500,000

R. Riveter Pitch on Shark Tank

Company nameR. Riveter
ProductA handbag brand crafted by military spouses.
EpisodeSeason 07 Episode 16
Founders Cameron Cruse and Lisa Bradley
Asked for$100,000 for 20% equity
Final deal$100,000 for 20% equity
SharkMark Cuban
LocationWashington DC

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R. Riveter Founders

R. Riveter was founded by Cameron Cruse and Lisa Bradley in 2011. Cameron and Lisa are military wives, and they wanted to start a business that encourages military spouses to have a stable income source to support their families. R. Riveter is a result of their passion and entrepreneurial skills. R. Riveter’s founders, Cameron Cruse and Lisa Bradley have a net worth of 2 Million USD as of 2023.

Key accomplishments

2016R. Riveter got featured on Shark Tank and secured a deal
2023Currently, R. Riveter has 21 retail locations


From their beginnings on Shark Tank to their current status as a thriving business, they have proven that with the right idea and execution, anything is possible. We can’t wait to see the future for R. Riveter and its continued success.