Shark-Tank-US-Net-worth-Update-InstaFire

Konel Banner and Frank Weston created InstaFire to offer safe and efficient fire-starting solutions. They pitched their idea on Shark Tank in 2016, winning a $300,000 deal from Mark Cuban and Lori Greiner for 30% equity.

The exposure boosted their business, with InstaFire products now sold in major stores like Walmart, Home Depot, and Target. By 2025, annual revenues exceeded $4 million, and as of 2025, InstaFire’s net worth is estimated at $7.5 million.

Known for their reliability, InstaFire’s products are a favorite for outdoor enthusiasts and emergency preparedness, making the company a leader in the fire-starting industry.

InstaFire Net Worth

Net worth$7.5 Million (2025)
Annual Sales Revenue$4 million
InvestorsMark Cuban and Lori Greiner
FoundersKonel Banner and Frank Weston
Employees48

InstaFire Pitch on Shark Tank

Company nameInstaFire
ProductInstant fire-starter
EpisodeSeason 07 Episode 19
Founders Konel Banner and Frank Weston
Asked for$300,000 for 10% equity
Final deal$300,000 for 30% equity
SharksMark Cuban and Lori Greiner
Location2640 Industrial Drive, Ogden

Don’t miss these products from Season 7

InstaFire Founders

InstaFire was founded by Konel Banner and Frank Weston in 2008. The founders got the idea to start the company when they saw an old mountain man lighting a rock on fire.

They are outdoor adventure lovers. InstaFire’s founders, Konel Banner and Frank Weston, have a net worth of $7.5 Million as of 2025.

Key accomplishments:

YearAccomplishment
2023InstaFire become a very popular 100% all-natural fire starter
2016InstaFire appeared on Shark Tank

Conclusion

From their beginnings on Shark Tank to their current status as a thriving business. They have proven that with the right idea and execution, anything is possible. We can’t wait to see the future for InstaFire and its continued success.

ABOUT KESARA BANDARAGODA
Kesara Bandaragoda is a Sri Lankan-born media entrepreneur currently based in Dubai, with a lifelong passion for storytelling, innovation, and all things screen-worthy. Whether it's a mind-bending sci-fi epic or the latest startup pitch on Shark Tank, Kesara is all in. In fact, he was one of the earliest content creators to cover Shark Tank Australia online and has been tracking its businesses, products, and founders since 2019 — long before it was cool.

Kesara is the visionary CEO behind BrandFactory, a digital media company powering multiple content platforms that reach millions. When he’s not leading a team of creatives, he’s often geeking out over Marvel and DC universes, decoding Spielberg's directorial magic, or revisiting classics like The Shawshank Redemption, Interstellar, and Pirates of the Caribbean (yes, he's a Johnny Depp loyalist).

INDUSTRY FOCUS
Kesara’s writing and content leadership often focus on the intersection of entrepreneurship, entertainment, and emerging digital cultures. He’s particularly passionate about telling stories that celebrate founders, dissect business blueprints from media narratives, and spark curiosity in audiences across the globe.

FAVORITE MEDIA
A sci-fi enthusiast with a taste for high-stakes storytelling, Kesara’s favorite titles range from cerebral time-space odysseys to charismatic pirate adventures. He thrives in content that mixes real-world business insight with the spectacle of entertainment — think Shark Tank meets Black Mirror, with a touch of Marvel heroics.

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