Pluto, a Customizable pillow for different sleeping styles, was started by Susana Saeliu and Kevin Li in 2017. As of January 2024, Pluto’s net worth is $13 Million and they’re pulling in a whopping $5 Million in annual revenue.
On May 14, 2021, they appeared on Season 12 of Shark Tank USA seeking $400,000 for 5% equity valuing the company at $8 Million. However, the Sharks were not interested in investing in Pluto. Sharks dropped all the deals and stated the business is in a very competitive space. So the founder had to walk empty-handed.
Designed Hybrid pillows that will make you a personalized and custom-built pillow, Pluto pillows are still in business. Their products are available to purchase on the official website.
Pluto Net Worth
| Net worth | $13 Million (2024) |
| Annual Sales Revenue | $4 Million (2023) |
| Profits | $520,000 |
| Lifetime sales | – |
| Investor | – |
| Founders | Susana Saeliu and Kevin Li |
| Employees | 10 to 19 |
Pluto Net Worth Timeline
| Net Worth 2024 | $13 Million |
| Net Worth 2022 | $9 Million |
| Net Worth 2021 | $7 Million |
| Net Worth 2020 | $5 Million |
| Net worth valuation in 2021 before appearing on Shark Tank | $8 Million |
Pluto Pitch on Shark Tank
| Product | Customizable pillow for different sleeping styles |
| Episode | Season 12 Episode 24 |
| Founders | Susana Saeliu and Kevin Li |
| Asked for | $400,000 for 5% equity |
| Company name | Pluto |
| Final deal | No deal |
| Shark | None |
| Location | Pellissier Pl, Whittier, California |
Don’t miss these products from Season 12
Pluto Founders
Pluto was founded by Susana Saeliu and Kevin Li in 2017. They are a very smart and passionate entrepreneur. They worked hard for his business to grow. Pluto’s founders, Susana Saeliu and Kevin Li net worth is unknown as of 2024.
Key accomplishments
| Year | Accomplishment |
| 2024 | The Pluto Pillow currently comes in 35 different variations. |
| 2021 | Pluto appeared on Shark Tank. |
Conclusion
From their beginnings on Shark Tank to their current status as a thriving business, they have proven that with the right idea and execution, anything is possible. We can’t wait to see the future for Pluto and its continued success.
