Plufl, the company known for creating the world’s first human-sized dog beds, has seen steady growth since its appearance on Shark Tank in 2022. The founders, Noah Silverman and Yuki Kinoshita, secured a deal with Mark Cuban and Lori Greiner, who invested $200,000 for 20% equity.
This investment helped the company boost production and sales, leading to a current net worth of approximately $1.5 million as of 2024. Plufl also raised above $290,000 through a successful Kickstarter campaign and continues to generate annual revenue of around $280,000.
The company remains in business, expanding its product line to include various sleep accessories.
Plufl Net Worth
| Estimated Net worth | $1.5 million (2024) |
| Annual Sales Revenue | $280,000 (2024) |
| Lifetime sales | Not available |
| Investors | Mark Cuban and Lori Greiner |
| Founders | Yuki Kinoshita and Noah Silverman |
| Employees | <5 |
Plufl Pitch on Shark Tank
| Company name | Plufl |
| Product | Human Portable Beds |
| Episode | Season 14 Episode 05 |
| Founders | Yuki Kinoshita and Noah Silverman |
| Asked for | $200,000 for 10% equity |
| Final deal | $200,000 for 15% equity |
| Sharks | Mark Cuban and Lori Greiner |
| Location | Seattle Area, West Coast, Western US |
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Plufl Founders
Plufl was founded by Yuki Kinoshita and Noah Silverman in 2021. Noah Silverman and Yuki Kinoshita met during their first week at UBC four years ago. They are best friends who both graduated. They didn’t expect to start a business together just before graduating. Silverman got the idea for Plufl in his fourth year at UBC while working at a campus coffee shop. When he shared the idea with Kinoshita, his friend immediately wanted to help. Plufl’s founders, Yuki Kinoshita and Noah Silverman, have an approximate net worth of 1.5 million USD as of 2024.
Key accomplishments
| Year | Accomplishment |
| 2022 | They launched their business through a Kickstarter campaign in May 2022, which successfully raised $290,657. The company appeared on Shark Tank Season 14. |
Conclusion
From their beginnings on Shark Tank to their current status as a thriving business, they have proven that with the right idea and execution, anything is possible. We can’t wait to see the future for Plufl and its continued success.