Chubby Buttons Net Worth in 2025: A Shark Tank Success Story
Chubby Buttons Net Worth in 2025 is $3.5 million, proving its success despite leaving Shark Tank without a deal.
Chubby Buttons, the wearable oversized Bluetooth remote, has made waves in the tech and outdoor sports world. Designed for adventurers who need an easy way to control their smartphones while wearing gloves, this innovative gadget caught the attention of Shark Tank viewers in Season 14. Despite failing to secure a deal with the Sharks, Chubby Buttons has thrived post-show, growing into a multi-million-dollar brand.
As of 2025, Chubby Buttons’ net worth is estimated at $3.5 million, with annual revenue reaching approximately $750,000. This article explores the brand’s journey, from its Shark Tank pitch to its current financial success.
The Founders: Who Created Chubby Buttons?
Chubby Buttons was co-founded in 2017 by Mike Cherkezian and Justin Barad, two entrepreneurs with backgrounds in technology and business.
- Mike Cherkezian, the CEO, has a strong foundation in consumer electronics and financial markets. He previously worked in investment research sales and helped conceptualize Chubby Buttons as a solution for outdoor enthusiasts.
- Justin Barad, the Chief Operating Officer, has extensive experience in business development and marketing. His strategic mindset helped establish the brand and expand its market presence.
Their inspiration came from a common problem: struggling to control a smartphone while skiing or engaging in other outdoor activities. This led to the creation of Chubby Buttons, a Bluetooth-enabled remote with oversized buttons that can be attached to a jacket, bike handlebars, or even worn on the arm.
Chubby Buttons’s founders, Mike Cherkezian and Justin Barad, have a net worth of $3.5 million as of 2025.
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The Shark Tank Pitch: A Tough Battle in the Tank
Chubby Buttons appeared in Season 14, Episode 17 of Shark Tank, where the founders sought $250,000 for 6% equity, valuing their company at $4.17 million.
The product impressed the Sharks with its functionality, but there were concerns:
- Kevin O’Leary was skeptical about the scalability of the product.
- Lori Greiner expressed concerns about the niche market and its potential growth.
- Mark Cuban was intrigued but ultimately passed due to competition in the Bluetooth accessory space.
Despite the pitch generating interest, none of the Sharks made an offer. While this was a setback, it turned out to be a blessing in disguise.
Chubby Buttons Pitch on Shark Tank (Quick Info Card)
| Product | Smartphone accessory |
| Episode | Season 14 Episode 17 |
| Founders | Mike Cherkezian and Justin Barad |
| Asked for | $250,000 For 6% Equity |
| Company name | Chubby Buttons |
| Final deal | None |
| Shark | None |
| Location | Brooklyn, New York |
Post-Shark Tank Growth & Revenue Explosion
Since appearing on Shark Tank, Chubby Buttons has seen a surge in sales and brand recognition. Customers appreciated its unique value proposition, leading to rapid expansion into new markets like hiking, motorcycling, and water sports.
Key Financial Achievements:
- Net Worth: $3.5 million (2024 estimate)
- Annual Revenue: $750,000
- Total Units Sold: Over 25,000 units
- Lifetime Sales: Exceeded $2 million
The company also secured partnerships with outdoor gear retailers and expanded its e-commerce operations through Amazon and its official website, increasing its accessibility to customers worldwide.
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Did the Sharks Miss Out? Breaking Down the Profits
The lack of a Shark Tank deal did not hinder Chubby Buttons’ growth. In fact, it allowed the company to maintain full ownership and control over its business decisions.
If a Shark had invested $250,000 for 6% equity, their stake would now be worth around $210,000 based on the current valuation. However, with projected revenue growth and brand expansion, Chubby Buttons’ valuation could increase further, making it a potential long-term success.
Business Challenges & Future Strategy
While Chubby Buttons has found success, it faces competition from other Bluetooth accessory makers. To maintain growth, the company is focusing on:
- Expanding into more outdoor sports markets (e.g., cycling, kayaking, motorbiking).
- Enhancing product features to include new smart integrations.
- Exploring retail partnerships with major sporting goods stores.
According to co-founder Justin Barad, “Our goal is to make Chubby Buttons the go-to gadget for adventurers who want hands-free smartphone control.”
Conclusion: The Future Looks Bright
Chubby Buttons’ journey from a rejected Shark Tank pitch to a multi-million-dollar company proves that rejection doesn’t mean failure. By leveraging its niche appeal and direct-to-consumer sales, the company has carved out a successful market for itself.
With strong sales, increasing brand recognition, and a growing customer base, Chubby Buttons’ future looks promising. Whether or not the Sharks regret passing on this deal, one thing is certain, the founders have built a thriving business that continues to push boundaries in wearable tech.
TL;DR
Chubby Buttons’ net worth in 2025 is $3.5 million. Despite leaving Shark Tank without a deal, the company has thrived, surpassing $2 million in sales and expanding into new markets.
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