The Transformation Factory, a health and wellness brand specializing in sea moss-based superfoods, became a household name after appearing on Shark Tank in Season 13. Founded by entrepreneur Alexiou Gibson, the company promotes the benefits of organic sea moss gel, which is packed with essential nutrients.
Since its appearance on the show, the business has experienced massive growth, making it one of the standout success stories from Shark Tank.
But just how successful has the company become? What is The Transformation Factory’s net worth today? Let’s dive into the numbers, investment details, and the company’s journey post-Shark Tank.
Founder Profile: Alexiou Gibson
Alexiou Gibson, the mastermind behind The Transformation Factory, has an inspiring personal and entrepreneurial journey. Once struggling with obesity and facing severe health concerns in his early 20s, Gibson took charge of his health, leading him to discover the benefits of sea moss. This personal transformation sparked his business idea.
Before launching the company, Gibson was an engineer and entrepreneur with a passion for health, sustainability, and technology. His mission with The Transformation Factory was to introduce high-quality, flavorful sea moss gels to a broader market, making the superfood more accessible and enjoyable.
“I wanted to create something that wasn’t just about business, it was about changing lives and promoting health in an authentic way.”
Alexiou Gibson
The Shark Tank Pitch: High Stakes in the Tank
When Alexiou Gibson stepped into the Shark Tank, he sought a $500,000 investment for a 5% stake in his company. His pitch emphasized the health benefits of raw sea moss, its growing popularity, and the company’s impressive sales numbers.
The Sharks were immediately impressed, especially when Gibson revealed that in just 11 months of operation, the company had made $3.5 million in revenue, with $1.4 million in profit.
The Shark Tank Deal:
- Kevin Hart and Mark Cuban teamed up to offer $600,000 for a 20% stake.
- Barbara Corcoran and Kevin O’Leary also showed interest, but ultimately, Gibson sealed the deal with Hart and Cuban, recognizing their expertise in scaling businesses and branding.
“This product is innovative, and the market for sea moss is booming. I see huge potential.”
Mark CubanRELATED: Mark Cuban Reveals His Favourite Shark on the Show and Why
What Happened After Shark Tank?
Since appearing on Shark Tank, The Transformation Factory has skyrocketed in sales and visibility.
- The company sold more in one day than it typically did in a month due to the Shark Tank effect.
- It relocated to a 12,000-square-foot facility to meet increasing demand.
- Sales have grown significantly, surpassing $11 million in lifetime revenue.
- Expanded its product line to include sea moss capsules and various gel flavors.
- Built a loyal customer base, with an active social media presence and influencer collaborations.
Gibson also used his success to give back to the community, creating internship programs and partnerships aimed at educating young entrepreneurs.
The Transformation Factory Net Worth in 2025
As of 2025, The Transformation Factory’s estimated net worth is around $3.85 million. This figure takes into account:
- $11 million+ in lifetime sales
- A 35% profit margin on sales
- Growth in brand awareness and customer loyalty
While the company’s valuation at the time of Shark Tank was $3 million, its rapid expansion suggests a potentially higher valuation in the near future.
Investor’s Other Businesses
Both Kevin Hart and Mark Cuban have a strong track record in investing in health and wellness brands:
- Kevin Hart has invested in companies like VitaHustle, his own wellness brand, and Fabletics Men.
- Mark Cuban has previously backed companies like Simple Sugars and Gameday Couture, both of which saw significant post-Shark Tank success.
Their combined expertise in branding and scaling businesses has contributed to The Transformation Factory’s rapid growth.
How Much Have The Sharks Earned from The Transformation Factory?
Since Kevin Hart and Mark Cuban invested $600,000 for a 20% stake, their equity is currently worth around $770,000, assuming the company’s $3.85 million valuation. However, with the company’s continued growth and expanding product lines, their stake is likely to increase in value significantly in the coming years.
Product Reviews: What Are Customers Saying?
The Transformation Factory’s sea moss gel products have received mostly positive reviews, with customers praising their freshness, flavor options, and health benefits. However, some common issues mentioned in customer feedback include:
- Shipping delays due to high demand post-Shark Tank.
- High price point compared to other sea moss products on the market.
- Limited shelf life, requiring refrigeration and fast consumption.
Despite these minor concerns, most customers report feeling increased energy, improved digestion, and overall better health from using the product.
Final Thoughts: Is The Transformation Factory a Shark Tank Success?
Absolutely. The Transformation Factory has leveraged the Shark Tank platform to become a leader in the health and wellness industry. With a strong mission, dedicated founder, and booming industry, it’s positioned for continued success.
Alexiou Gibson’s journey is a testament to the power of passion, perseverance, and smart business strategy. As The Transformation Factory continues to grow, it’s likely we’ll see it become a major player in the superfood industry.
“This isn’t just about selling a product—it’s about changing lives.”
Alexiou Gibson
RELATED: Shark tank most successful products
TL;DR
The Transformation Factory skyrocketed after Shark Tank, securing a $600K deal with Kevin Hart and Mark Cuban. Now worth $3.85M, the company has surpassed $11M in sales and continues to expand with new products and a growing customer base.
