SockTABS, a wearable solution to the missing sock, was started by Tracie Burress and Glen Burress in 2014. As of November 2023, SockTABS’s net worth is $1.1 million and they were $1 million annual revenue in 2022. 

In November 2015, they appeared on Season 07 of Shark Tank USA and made a deal with Daymond John, $50,000 for 30% equity. The final valuation was $166K, down from the founder’s initial estimate of $250K.

As of 2023 November, the company is still in business. You can purchase products through e-commerce channels such as their website and Amazon.

SockTABS Net Worth

Net worth$1.1 million
Annual Sales Revenue$1 million (2022)
Lifetime sales
InvestorDaymond John
FoundersTracie Burress and Glen Burress
Employees1-25 employees

SockTABS Net Worth Timeline

Net Worth 2023$1.1 million
Net Worth 2022$1.1 million
Net Worth 2021$1 million
Net Worth 2020$500K
Net worth valuation 2015 after appearing on Shark Tank  $166K
Net worth valuation 2015 before appearing on Shark Tank  $250K

SockTABS Pitch on Shark Tank

Company nameSockTABS
ProductTabs that keep socks together
EpisodeSeason 07 Episode 09
Founders Tracie Burress and Glen Burress
Asked for$50,000 for 20% equity
Final deal$50,000 for 30% equity
SharkDaymond John
LocationRockford, Illinois, USA

Don’t miss these product from Season 07

SockTABS Founders

SockTABS was founded by Tracie Burress and Glen Burress in 2014. They’re a married couple. Glen is a pediatric gastroenterologist and an assistant professor of pediatrics at the University of Illinois Medical School. Tracie, a pharmaceutical sales representative, began working on SockTabs in 2014 after experiencing a brain aneurysm and undergoing an 11-hour brain surgery. SockTABS’s founders, Tracie Burress and Glen Burress, have a net worth of 900K USD as of 2023.

Key accomplishments

2015The company appeared on Shark Tank Season 07 and got the deal from Daymond John 
2021At the end of 2021, they acquired additional stock
2022As of August, 2022, they are up and running with around $1 million in annual revenue


From their beginnings on Shark Tank to their current status as a thriving business, they have proven that with the right idea and execution, anything is possible. We can’t wait to see the future for SockTABS and its continued success.

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