Quick Shark Tank Update on Kings of Neon
- Founder: Steve Pastor, former DJ turned entrepreneur.
- Shark Tank Pitch: Asked for $300,000 for a 3% stake; declined an offer from Nick Bell.
- Revenue: $6.7 million in sales last year, with a growth rate of 210.57%.
- Major Clients: Janet Jackson, McDonald’s, Amazon Prime, Red Hot Chili Peppers, and more.
- Global Reach: Operating in four countries with a team of 40 employees.
- Achievements: Secured Australian license for Call of Duty and recognized in the Smart50 Awards 2023.
What do neon lights and entrepreneurial grit have in common? Everything, according to Steve Pastor, the visionary behind Kings of Neon. From the bustling DJ stages of Australia to a $6.7 million neon empire, Pastor’s journey is nothing short of electrifying.
This innovative company transforms spaces with custom neon signs for global icons like Janet Jackson and Amazon Prime. Their mission is to revolutionize the signage industry and redefine customer relationships.
“Our goal is to revolutionize the signage industry and build incredible relationships along the way,” Steve proudly states. Ready to light up your next big idea? Dive into their glowing success story.
Kings of Neon Journey Before Shark Tank
The story of Kings of Neon began on Australia’s Central Coast in mid-2019 when Steve Pastor, a DJ with a passion for creativity, started incorporating neon signs into his performances.
He realized the potential for these vibrant displays and turned a side hustle into a full-fledged business.
“It may have started as just a dream a few years ago,” Steve recalls. “But now, it’s just the beginning of something so much bigger.”
Despite challenges like the pandemic, Pastor expanded the company from a small Australian startup to an international powerhouse. By 2021, Kings of Neon had offices in the USA and Canada with a team of 25 employees.
Their custom LED neon signs captured the attention of major brands like McDonald’s and Hershey’s.
“We are humbled to say we work with some of the world’s biggest brands,”
Steve shares.
“This motivates us to keep pushing boundaries.”
The company’s revenue soared to $6.7 million in 2023, achieving a remarkable 210.57% growth rate. High-profile collaborations, including the Australian license for Call of Duty, added to their credibility.
Their recognition in the Smart50 Awards further cemented their status as a leader in the signage industry. “Our mission is to bring neon signs to every corner of the globe,” Steve states, emphasizing the company’s ambitious goals.
Shark Tank Pitch Recap
Steve Pastor entered Shark Tank Australia with one audacious goal: to light up the Sharks’ interest in Kings of Neon. He asked for $300,000 in exchange for a mere 3% equity, impressing the Sharks with his confidence and impressive numbers.
“Shark Tank was like performing at the biggest gig of my life,” Steve admitted. “The adrenaline, the pressure, it was all there. But that’s what separates the Kings from the commoners in business.”
Pastor’s claim that he didn’t actually need the money but valued the Sharks’ expertise caused some hesitation. “To be honest, I don’t need the money!” Steve declared. This left the Sharks momentarily stunned.
Nick Bell saw the potential and offered $300,000 for 20% equity, emphasizing the need for lead generation expertise. Pastor countered with a bold 6% offer.
However, when Nick only dropped to 17%, Pastor stood his ground and declined the deal. “Man, you got guts!” Rob exclaimed as Steve walked out confidently.
This bold refusal highlighted Steve’s unwavering confidence in his business model. “I’ve always believed in hands-on leadership and continuous learning,” Steve reflected. “And that’s been our recipe for success.”
Kings of Neon Shark Tank Update
Since its Shark Tank appearance, Kings of Neon has seen a surge in brand recognition and customer interest. Their website traffic spiked, bringing in a wave of new orders from individuals and corporate clients.
“We’re not just creating signs,” Steve explains. “We’re creating statement pieces that bring spaces to life.”
The exposure amplified their reputation as a trusted global leader in the signage industry. Whether crafting signs for iconic brands or personalizing neon art for events, Kings of Neon has been busier than ever. “We’re grateful to all of our customers and clients who are part of this journey,” Steve shares.
Future Plan
The future looks bright for Kings of Neon. The company plans to expand its product line by incorporating advanced LED technologies and sustainable materials. Their goal is to increase their presence in Europe and Asia in the near future.
“We have big plans to have a sign in every country in the world,” Steve says. This reflects their commitment to global growth. Additionally, Pastor envisions partnerships with global event organizers and more corporate collaborations. These efforts aim to solidify their standing as the go-to neon sign provider.
Closing Remarks
From humble beginnings to lighting up global stages, Kings of Neon is a testament to creativity, resilience, and ambition. “This is just the beginning,” Steve affirms. “Our journey is one of continuous growth, and we can’t wait to bring our crew and community along for the ride.”
With plans to illuminate every corner of the globe, the Kings of Neon story is far from over. Stay tuned for more brilliance from the Kings of the neon signage industry.
We’re closely following the company to bring you valuable insights. Stay tuned for the latest updates on Kings of Neon!
