2Shu, a clothing accessory brand known for its stylish and practical shoelace innovations, pitched on Shark Tank but didn’t secure a deal.
Despite this, the brand gained significant exposure and grew its customer base. Today, 2Shu maintains a modest but steady business, focusing on direct sales through its website and social media channels.
Although the company hasn’t disclosed its latest net worth or any recent investment rounds, it has sustained operations independently, continuing to build a niche following.
2Shu Net Worth
| Estimated Net worth | $600,000 (2016) Business Valuation |
| Annual Sales Revenue | Not available |
| Lifetime sales | Not available |
| Investor | Janine Allis |
| Founder | Matt Gillett |
| Employees | Not available |
2Shu Pitch on Shark Tank
| Product | A shoe that can be converted between a thong or a closed-toe shoe |
| Episode | Season 02 Episode 04 |
| Founder | Matt Gillett |
| Asked for | $150,000 for 40% equity |
| Company name | 2Shu |
| Final deal | $150,000 for 25% equity |
| Shark | Janine Allis |
| Location | Queensland, Australia |
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2Shu Founder
Matt Gillett founded 2Shu in 2015. Matt is currently the CEO of Maywood. 2Shu’s founder Matt Gillett’s net worth is unknown as of 2024.
Key accomplishments
| Year | Accomplishment |
| 2016 | 2Shu was featured on Shark Tank and secured a deal. |
Conclusion
Some companies that appear on the show have not achieved great success, and the 2Shu was one of them. Sometimes businesses don’t succeed because of many reasons. Sometimes, the deal falls through after the founders say yes on camera. Or, as you’ll see, sometimes things happen to the founders themselves, and they choose to abandon the business. Anything is possible. However, 2Shu now seems to be out of business .And the product is no longer available in the market.