Susan Petersen’s Net Worth | Quick Facts about Freshly Picked Founder

Freshly Picked founder Susan Petersen

Freshly Picked is one of the most successful products from the hit TV show Shark Tank, and its founder, Susan Petersen, is the woman behind the baby shoe company that has taken the world by storm. Susan Petersen has a net worth of 10.5 million USD as of 2023.

In this article, we’ll take a closer look at the quick facts you need to know about Susan Petersen and her journey to building moccasin-style baby shoes by hand in her living room.

Full NameSusan Petersen
BirthplaceCalifornia, United States
Previous occupationUnknown
InventionFreshly Picked is a company that sells children’s shoes, bags, and accessories.
Shark Tank appearanceSeason 6, Episode 13
Shark Tank dealDaymond John offered her $150,000 for a 25% stake in the company.
Company founded2009
Company headquartersWest Valley City, Utah
Other productsLeather bags, sandals, and other baby accessories.
Awards and recognitionUtah Business Magazine’s “40 Under 40” list in 2014.
Personal lifeMarried with four children
Net worth10.5 Million USD (as of 2023)
PhilanthropyDonates to several charitable organizations, including Baby2Baby and the Utah Food Bank.
Future plansUnknown


Whether you are an entrepreneur looking for inspiration or just curious about the story behind Freshly Picked’s founder, there are always lessons to be learned from successful individuals like Susan Petersen. With a commitment to innovation, sustainability, and philanthropy, Petersen inspires entrepreneurs everywhere.

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