Surfset Fitness Net Worth 2024 Update (Before & After Shark Tank)

"Surfset Fitness" Net Worth 2023 Update

Surfset Fitness, a world’s first total-body surf trainer, was started by Mike Hartwick and Sarah Ponn in 2011. Surfset Fitness net worth was $1 million in 2012 based on the Shark Tank deal.

In September 2012, they appeared on Season 4th of Shark Tank USA and made a deal with Mark Cuban, $300,000 for 30% equity .

The business stopped operating in 2018, and the product is no longer in the market. Our online research suggests that Surfset Fitness closed down in 2018.

Surfset Fitness Net Worth

Net worth$1 million (When appeared on Shark Tank Show)
Annual Sales RevenueOut of Business
ProfitsOut of Business
Lifetime salesOut of Business
InvestorMark Cuban
FoundersMike Hartwick and Sarah Ponn
Employees11 employees

Surfset Fitness Net Worth Timeline

Net Worth 2024Out Of Business
Net Worth 2023Out Of Business
Net Worth 2022Out Of Business
Net worth valuation 2012 after appearing on Shark Tank  $1 million
Net worth valuation 2012 before appearing on Shark Tank  $2.14 million

Surfset Fitness Pitch on Shark Tank

Company nameSurfset Fitness
It’s the first-ever surf trainer for the whole body, created to mimic the physical requirements of surfing but without the need for an ocean
EpisodeSeason 04 Episode 02
Founders Mike Hartwick and Sarah Ponn
Asked for$150,000 for 7% equity
Final deal$300,000 for 30% equity
Shark Mark Cuban
LocationNew York, United States

Don’t miss these product from Season 04

Surfset Fitness Founders

Surfset Fitness was founded by Mike Hartwick and Sarah Ponn in 2011. Mike, a former pro hockey player, used surfing to stay fit during the off-season. Impressed by its benefits, he created the workout routines we see in their programs. Sarah Ponn, a fitness and nutrition expert, added valuable expertise to the enterprise. Surfset Fitness’s founders, Mike Hartwick and Sarah Ponn’s net worth are unknown.

Key accomplishments

2012The company appeared on Shark Tank Season 04 and got the deal from Mark Cuban.

By the close of 2012, Surfset Fitness had certified trainers in 29 cities for the RipSurferX.


Some companies that appear on the show have not achieved great success, and the Surfset Fitness was one of them. Sometimes businesses don’t succeed because of many reasons. Sometimes, the deal falls through after the founders say yes on camera. Or, as you’ll see, sometimes things happen to the founders themselves, and they choose to abandon the business. Anything is possible. However, Surfset Fitness went out of business in 2018. And the product is no longer available in the market.