Lani Lazzari founded Simple Sugars in 2005. The brand offers natural skincare products for sensitive skin. After securing a $100,000 investment from Mark Cuban on Shark Tank, the company experienced rapid growth.
They reached over $10 million in net worth by 2018. As of 2024, Simple Sugars continues to thrive, generating more than $6 million annually and surpassing $35 million in lifetime sales.
The brand remains privately held, with Cuban as a key investor. Moreover, company expanded its product line to include offerings for men and various skin conditions.
Simple Sugars Net Worth
| Estimated Net worth | $10 million (2018) |
| Annual Sales Revenue | $6 million (2024) |
| Lifetime sales | $35 million (2024) |
| Investor | Mark Cuban |
| Founder | Lani Lazzari |
| Employees | Not publicly available |
Simple Sugars Pitch on Shark Tank
| Company name | Simple Sugars |
| Product | Sugar and almond oil exfoliating scrub and moisturizer |
| Episode | Season 04 Episode 21 |
| Founder | Lani Lazzari |
| Asked for | $100,000 for 10% Equity |
| Final deal | $100,000 for 33% Equity |
| Shark | Mark Cuban |
| Location | Pittsburgh, Pennsylvania |
Don’t miss these products from Season 04
Simple Sugars Founder
Lani Lazzari found Simple Sugars in 2005. Lazzari was inspired to create Simple Sugars after struggling with eczema herself. She wanted to develop natural skincare products that would be safe and effective for sensitive skin. Simple Sugars’s founder, Lani Lazzari, has a net worth of $6 million as of 2024.
Key accomplishments
| Year | Accomplishment |
| 2013 | Appeared on Shark Tank season 04 and Mark Cuban invested $100,000 for 33% Equity. |
| 2014 | Simple Sugars is named one of the “100 Most Creative People in Business” by Fast Company. |
| 2016 | Simple Sugars expands its product line to include cosmetics. |
Conclusion
From their beginnings on Shark Tank to their current status as a thriving business, they have proven that with the right idea and execution, anything is possible. We can’t wait to see the future for Simple Sugars and its continued success.
