Rags to Raches, homemade kids clothing brand, was started by Rachel Nilsson in 2014. As of August 2023, Rags to Raches net worth is $2 million and they’re pulling in a whopping $4 million in annual revenue. 

In February 21, 2016, they appeared on Season 7th of Shark Tank USA and made a deal with Robert Herjavec, $200,000 for 15% equity. The final valuation was $1 million, down from the founder’s initial estimate of $2 million.

The company is still operating and has become a significant player in American kids’ fashion. They sell their products in over 100 retail and online stores, including their website and Amazon.

Rags to Raches Net Worth

Net worth$2 million
Annual Sales Revenue$4 million
Lifetime sales$10 million
Shark Tank InvestorRobert Herjavec
FounderRachel Nilsson
Employees28 employees

Rags to Raches Net Worth Timeline

Net Worth 2023$4 million
Net Worth 2022$1 million
Net worth valuation 2016 after appearing on Shark Tank  $1 million
Net worth valuation 2016 before appearing on Shark Tank  $2 million

Rags to Raches Pitch on Shark Tank

Company nameRags to Raches
ProductKid’s pull-down rompers
EpisodeSeason 07 Episode 19
FounderRachel Nilsson
Asked for$200,000 for 10% equity
Final deal$200,000 for 15% equity
SharkRobert Herjavec
LocationColorado, USA

Rags to Raches Founder

Rags to Raches was founded by Rachel Nilsson in 2014. When Rachel Nilsson’s family faced money troubles, she began making and selling clothes. This led her to turn her creations into a successful business. Rags to Raches’s founder, Rachel Nilsson, has a net worth of 2 million USD as of 2023.

Key accomplishments

2016They appeared on Season 7th of Shark Tank USA
2018In 2018, she received a $1.5 million investment, which boosted her brand into retail stores.


From their beginnings on Shark Tank to their current status as a thriving business, they have proven that with the right idea and execution, anything is possible. We can’t wait to see the future for Rags to Raches and its continued success.

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