Pinch Me Therapy, stress relieving therapy dough, was started by Nancy Rothner in 2014. As of September 2023, Pinch Me Therapy net worth is $6 Million and they’re pulling in a whopping $1 Million in annual revenue. 

In March 2021, they appeared on Season 12 of Shark Tank USA and made a deal with Robert Herjavec, for $300,000 for 20% equity. The final valuation was $1.5 Million, down from the founder’s initial estimate of $4.29 Million.

In September 2023, Pinch Me Therapy is still in business. You can buy stress relieving therapy dough from their company website and other e – commerce channels.

Pinch Me Therapy Net Worth

Net worth$6 Million
Annual Sales Revenue$1 Million (2022)
Lifetime salesOver $5.3 Million
InvestorRobert Herjavec
FounderNancy Rothner

Pinch Me Therapy Net Worth Timeline

Net Worth 2023$6 Million
Net Worth 2022$6 Million
Net worth valuation 2021 after appearing on Shark Tank  $1.5 Million
Net worth valuation 2021 before appearing on Shark Tank  $4.29 Million

Pinch Me Therapy Pitch on Shark Tank

Company namePinch Me Therapy
ProductStress relieving therapy dough
EpisodeSeason 12 Episode 16
FounderNancy Rothner
Asked for$300,000 for 7% equity
Final deal$300,000 for 20% equity
Shark Robert Herjavec
LocationDelaware, United States.

Pinch Me Therapy Founder 

Nancy Rothner founded Pinch Me Therapy in 2014. Nancy Rothner is a clinical hypnotherapist specialized in stress management. She founded this therapy dough as a portable solution for their patients. Pinch Me Therapy’s founder, Nancy Rothner, has a net worth of 4.8 Million USD as of 2023.

Key accomplishments:

2021Appeared on Shark Tank Season 12 episode 16.Had $1 Million annual sales.


From their beginnings on Shark Tank to their current status as a thriving business. And they have proven that with the right idea and execution, anything is possible. We can’t wait to see the future for Pinch Me Therapy and its continued success.

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