Pinch Me Therapy Dough, founded by Nancy Rothner in 2014, is a stress-relief product combining aromatherapy and sensory engagement.
After appearing on Shark Tank in 2021, Rothner secured a deal with Robert Herjavec, receiving $300,000 for 20% equity. Since then, the company has grown significantly, reaching an estimated net worth of $6 million by 2024.
With lifetime sales exceeding $5.3 million, Pinch Me Therapy Dough continues to expand its product offerings and market presence across retail and online platforms.
Pinch Me Therapy Net Worth
| Estimated Net worth | $6 million (2024) |
| Annual Sales Revenue | $1 million (2024) |
| Lifetime sales | Over $5.3 Million |
| Investor | Robert Herjavec |
| Founder | Nancy Rothner |
| Employees | Not available |
Pinch Me Therapy Pitch on Shark Tank
| Company name | Pinch Me Therapy |
| Product | Stress relieving therapy dough |
| Episode | Season 12 Episode 16 |
| Founder | Nancy Rothner |
| Asked for | $300,000 for 7% equity |
| Final deal | $300,000 for 20% equity |
| Shark | Robert Herjavec |
| Location | Delaware, United States. |
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Pinch Me Therapy Founder
Nancy Rothner founded Pinch Me Therapy in 2014. Nancy Rothner is a clinical hypnotherapist specialized in stress management. She founded this therapy dough as a portable solution for their patients. Pinch Me Therapy’s founder, Nancy Rothner, has a net worth of 4.8 Million USD as of 2024.
Key accomplishments
| Year | Accomplishment |
| 2021 | Appeared on Shark Tank Season 12 episode 16.Had $1 Million annual sales. |
Conclusion
From their beginnings on Shark Tank to their current status as a thriving business. And they have proven that with the right idea and execution, anything is possible. We can’t wait to see the future for Pinch Me Therapy and its continued success.