Elizabeth Granados founded Little Nomad to bring stylish, non-toxic play mats to families. She pitched the idea on Shark Tank in 2017 but didn’t secure a deal. However, the exposure boosted sales, with products selling out quickly.
In 2019, the company raised $267,622 on Kickstarter to launch NamaMat and later rebranded as The House of Noa. The brand now offers kitchen mats, rugs, and more, focusing on design and safety.
As of 2025, The House of Noa generates around $5 million in annual revenue and continues to grow as a favorite for families seeking functional yet beautiful home products.
Little Nomad Net Worth
Net worth | $12 million (2025) |
Annual Sales Revenue | $5 million |
Founder | Elizabeth Granados |
Little Nomad Pitch on Shark Tank
Product | Cute and stylish playmats |
Episode | Season 08 Episode 15 |
Founder | Elizabeth Granados |
Asked for | $80,000 for 15% equity |
Company name | Little Nomad |
Final deal | No Deal |
Sharks | None |
Location | West Hartford, Connecticut |
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Little Nomad Founder
Little Nomad was founded by Elizabeth Granados. The company launch date is unknown. She got the idea and started the company when her daughter was just 5 months old. She is very passionate about the business. Little Nomad’s founder, Elizabeth Granados net worth is $12 million as of 2025.
Key accomplishments
Year | Accomplishment |
2023 | Little Nomad maintains a loyal customer following, solidifying its success in new markets and expanding their products worldwide. |
2017 | Little Nomad appeared on Shark Tank |
Conclusion
From their beginnings on Shark Tank to their current status as a thriving business. They have proven that with the right idea and execution, anything is possible. We can’t wait to see the future for Little Nomad and its continued success.