Laundry Lady Net Worth Update (Before & After Shark Tank)
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Laundry Lady Net Worth 2024 Update (Before & After Shark Tank)

Laundry Lady’s net worth was $3.3 million in 2023 based on the Shark Tank deal. Laundry Lady, a mobile laundry service offering company, was started by Susan Toft in 2012.

In 2023, they appeared on Season 5 of Shark Tank Australia and made a deal with Robert Herjavec, $1 million for 30% of equity.

Since its appearance on the show, the business has kept thriving in the market. As of 2024, the business is actively providing its services both in Australia and New Zealand. To learn more on how to get their services, head to the company website.

Laundry Lady Net Worth

Net worth$3.3 million (2023)
Annual Sales Revenue$3.8 million (2023)
ProfitsNot available 
Lifetime salesNot available 
InvestorNot availabe 
Investment$1 million for 30% of equity
FounderSusan Toft

Laundry Lady Net Worth Timeline

Net Worth 2024Not available 
Net worth valuation in 2023 after appearing on Shark Tank  $3.3 million
Net worth valuation in 2023 before appearing on Shark Tank  $7.5 million

Laundry Lady Pitch on Shark Tank

ProductMobile laundry service offering company
EpisodeSeason 05 Episode 06
FounderSusan Toft
Asked for$750,000 for 10% equity
Company nameLaundry Lady
Final deal$1 million for 30% equity
SharkRobert Herjavec 
LocationGold Coast 

Don’t miss these products from Season 5

Laundry Lady Founder

Susan Toft founded Laundry Lady in 2012. She completed her Bachelor’s Degree at Southern Cross University. Later on her Postgraduate Degree at the University of Technology Sydney.  Susan is a successful business personnel with years of experience working for several organizations including the Australian Trade Commission and Export Council of Australia.  Laundry Lady’s founder Susan Toft’s net worth is currently unavailable. However, based on the deal she made, she has an approximate net worth of $700,000.

Key accomplishments

2023The Company appeared on Shark Tank Australia and secured one of the largest investments. 
2022 Sunshine Coast Business Awards, winner of rades & Services.

2022 Sunshine Coast BusinessWomen’s Network , Winner of Corporate Business and Woman of the Year.

2022 Telstra Best of Business Awards – Queensland State Finalist.

2022 Ausmumpreneur – Finalist – Service Business.
20212021 Ausmumpreneur, Silver Award winner for Business Pivot.

2021 Ausmumpreneur, Silver Award winner for Service Business.

2021 Sunshine Coast Business .Awards, winner of Trades & Services.

20202020 Ausmumpreneur, Silver Award winner for Digital Innovation.


From their beginnings on Shark Tank to their current status as a thriving business, they have proven that with the right idea and execution, anything is possible. We can’t wait to see the future for Laundry Lady and its continued success.

What do you think?

Written by GAG Team

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