Maitland and Fred Zwar, Rebel Cheese Founders

Kirsten Maitland and Fred Zwar

Co-Founders of Rebel Cheese

Net Worth $7.5 million

Kirsten Maitland and Fred Zwar are entrepreneurs and co-founders of Rebel Cheese, a plant-based cheese company.

They gained recognition after appearing on Shark Tank USA, where they secured a deal for their business.

 

Net Worth

Kirsten Maitland and Fred Zwar have built a thriving business, with their net worth reaching $7.5 million in 2025.

They started Rebel Cheese to offer high-quality plant-based cheese alternatives, and their efforts paid off when they landed a $750,000 investment for 10% equity from Mark Cuban and Lori Greiner on Shark Tank.

Since then, the company has grown rapidly, expanding its reach through online sales and retail partnerships.

By 2025, Rebel Cheese generated $3.5 million in annual revenue, with demand increasing as more people turn to dairy-free alternatives. Their success has positioned them as leaders in the plant-based food market, and their business continues to thrive.

Personal status

Kirsten Maitland

Age

Not Disclosed

Source of wealth

Residence

Austin, Texas, United States

Citizenship

American

Marital Status

Not Disclosed

Children

Not Disclosed

Education

University of Washington

Fred Zwar

Age

Not Disclosed

Source of wealth

Rebel Cheese

Residence

Austin, Texas, United States

Citizenship

American

Marital Status

Not Disclosed

Children

Not Disclosed

Education

Not Disclosed