Finding makeup that is easy to use should not be a challenge. Yet for many people with disabilities, the beauty industry has long ignored accessibility. Imagine trying to apply mascara with limited mobility. Or not being able to read the label on your favorite eyeshadow palette. That is exactly the problem Human Beauty is working to solve.
Founded by Millie Flemington-Clare in 2020, Human Beauty creates inclusive cosmetics such as the Makeup Therapy Palette, which features audio descriptions. It also offers Liquid Confidence Mascara, designed for easy and mess-free application. Millie appeared on Dragons’ Den in February 2025, seeking investment for her mission-driven brand. While she did not receive financial backing, she gained something even more valuable. She received mentorship from the Dragons.
So how much is Human Beauty worth now? Let’s take a closer look.
What is Human Beauty’s Net Worth?
As of April 2025, there are no publicly available figures for the net worth of Human Beauty or Millie Flemington-Clare. This is quite common for early-stage startups. These companies are usually privately owned and have not gone through major funding rounds.
However, the company has secured funding from Innovate UK. It has also received media coverage and earned several awards. These accomplishments suggest steady growth and increasing value. Even though no exact financial numbers have been released, the brand’s progress is clear.
How Human Beauty Started
Millie Flemington-Clare, an entrepreneur from Bristol, launched Human Beauty in 2020. Her inspiration came from personal experience. She lives with cystinosis, a rare condition that led to multiple surgeries and long hospital stays. During those difficult times, makeup became a source of comfort and self-expression.
But many beauty products were not designed with accessibility in mind. Millie saw the gap. She created Human Beauty to make cosmetics more inclusive and user-friendly.
Before appearing on Dragons’ Den, she had already launched her signature products. She had also begun to make her voice heard in conversations about accessibility and representation in the beauty industry.
Journey on Dragons’ Den
Millie appeared on Season 22, Episode 8 of Dragons’ Den, which aired on February 27, 2025. Her pitch was heartfelt and focused on expanding the business. She also emphasized the need to boost its online presence through stronger social media marketing.
Although none of the Dragons invested financially, their support was overwhelming.
Steven Bartlett offered help with social media. He invited Millie to his office for further support. Peter Jones and Touker Suleyman also provided advice and encouragement. Deborah Meaden described it as the “best deal ever.” She noted that Millie received expert mentorship without giving away any equity.
@humanbeautyldn Did the Dragons follow through with their offers? 👀 [#Access: Clip of Millie, a white woman with brown and pink hair, listening to Steven Bartlett whilst on Dragons’ Den. The frame of Millie’s face pauses at the end, then zooms comically into her facial expression] #DragonsDen #HumanBeauty #AccessibleMakeup #FounderJourney #DisabledFounder
♬ original sound – Human Beauty LDN
The episode was widely shared online. Viewers and media called it one of the most emotional moments in the show’s history.
What Happened After Dragons’ Den?
Human Beauty gained major momentum following the episode’s broadcast.
Awards and Recognition
The brand was shortlisted for the Innovation Entrepreneur of the Year 2023 at the Great British Entrepreneur Awards. This is a clear sign of its impact and innovation.
Funding Support
Human Beauty secured a grant from Innovate UK, a government-backed innovation agency. This funding is helping the brand expand its operations. It also supports the development of more accessible beauty products.
Media Coverage and Advocacy
Millie has been featured in major news outlets, including BBC News and The Bristol Cable. She has also spoken at industry panels such as British Beauty Week. Through these platforms, she continues to advocate for accessible design in cosmetics.
These updates show that the brand is growing its reach and influence. It is gaining traction beyond traditional beauty spaces.
Revenue Streams and Business Model
While specific financial details remain private, Human Beauty’s revenue model is built on several key areas.
E-commerce Sales: The brand sells through its official website, using storytelling and community to connect with buyers.
Social Media Marketing: With Steven Bartlett’s guidance, Millie has likely boosted her digital presence, bringing in new customers through platforms like Instagram and TikTok.
Public Speaking & Brand Advocacy: Millie’s voice is becoming a powerful tool, not just for marketing but for industry influence and partnerships.
Grants & Innovation Funding: Innovate UK’s support adds financial stability while allowing room to innovate.
At this stage, the focus remains on building community, spreading awareness, and creating meaningful impact.
Challenges and Success Factors
Human Beauty has faced challenges common to many startups. This is especially true for those with a strong social mission.
Challenges
The beauty market is highly competitive. Many consumers are still unfamiliar with accessible beauty. Scaling the business while maintaining quality and staying mission-focused can also be difficult.
Success Factors
The brand’s clear mission and authentic storytelling have been major strengths. Media attention and mentorship from leading entrepreneurs have also played a key role.
These elements help Human Beauty stand out in a crowded market. They have built strong trust with customers.
Conclusion
Millie Flemington-Clare may not have secured financial investment on Dragons’ Den. However, she walked away with something even more powerful. She gained mentorship, national exposure, and growing community support. These assets have positioned Human Beauty for long-term success.
Although the exact net worth of Human Beauty remains unknown, the brand’s progress and growing influence speak volumes. As the company continues to receive awards, funding, and media recognition, it is clear that this inclusive cosmetics brand is on the rise.
If you believe beauty should be for everyone, take a moment to explore Human Beauty’s story. You can also share it with someone who might be inspired.
