Frontier Pets, a range of organic freeze-dried dog food, was started by Diana Scott in 2011. As of January 2024, Frontier Pets net worth is $8 million and their annual revenue is below $5 million. 

In 2018, July, they appeared on Season 4 of Shark Tank Australia seeking $608,000 for 23% of equity valuing the company at $2.643 million. But the Sharks were not interested in investing in Frontier Pets. The Sharks did not believe the company valuation.

As of 2024 January, the company is still in business. You can purchase products through e-commerce channels such as their website and Amazon.

Frontier Pets Net Worth

Net worth$8 million
Annual Sales RevenueBelow $5 million
Profits–
Lifetime salesThe company has earned $6 million in sales from 2011 to 2017
InvestorNone
FounderDiana Scott
Employees17 employees

Frontier Pets Net Worth Timeline

Net Worth 2024$8 million
Net Worth 2023$7.6 million
Net Worth 2022$7 million
Net worth valuation 2018 before appearing on Shark Tank  $2.643 million

Frontier Pets Pitch on Shark Tank

Company nameFrontier Pets
ProductA range of organic freeze-dried dog food
EpisodeSeason 04 Episode 12
Founder Diana Scott
Asked for$608,000 for 23% Stake
Final dealNo Deal
SharksNo Sharks
LocationNew South Wales, Australia

Don’t miss these product from Season 04

Frontier Pets Founder

Frontier Pets was founded by Diana Scott in 2011. For as long as she can remember, she’s been passionate about supporting sustainable farming and animal welfare. When she couldn’t find these choices in pet food, she took matters into her own hands and decided to create one. Frontier Pets’s founder, Diana Scott, has a net worth of 7 million USD as of 2024.

Key accomplishments

YearAccomplishment
2018The company appeared on Shark Tank Australia Season 04.
2021In 2021, they made nearly $6 million in sales, and their growth ranges from 5-25% each month.

Conclusion

From their beginnings on Shark Tank to their current status as a thriving business, they have proven that with the right idea and execution, anything is possible. We can’t wait to see the future for Frontier Pets and its continued success.

ABOUT KESARA BANDARAGODA
Kesara Bandaragoda is a Sri Lankan-born media entrepreneur currently based in Dubai, with a lifelong passion for storytelling, innovation, and all things screen-worthy. Whether it's a mind-bending sci-fi epic or the latest startup pitch on Shark Tank, Kesara is all in. In fact, he was one of the earliest content creators to cover Shark Tank Australia online and has been tracking its businesses, products, and founders since 2019 — long before it was cool.

Kesara is the visionary CEO behind BrandFactory, a digital media company powering multiple content platforms that reach millions. When he’s not leading a team of creatives, he’s often geeking out over Marvel and DC universes, decoding Spielberg's directorial magic, or revisiting classics like The Shawshank Redemption, Interstellar, and Pirates of the Caribbean (yes, he's a Johnny Depp loyalist).

INDUSTRY FOCUS
Kesara’s writing and content leadership often focus on the intersection of entrepreneurship, entertainment, and emerging digital cultures. He’s particularly passionate about telling stories that celebrate founders, dissect business blueprints from media narratives, and spark curiosity in audiences across the globe.

FAVORITE MEDIA
A sci-fi enthusiast with a taste for high-stakes storytelling, Kesara’s favorite titles range from cerebral time-space odysseys to charismatic pirate adventures. He thrives in content that mixes real-world business insight with the spectacle of entertainment — think Shark Tank meets Black Mirror, with a touch of Marvel heroics.

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