Dig World Net Worth Update 2025: What Shark Tank Didn’t Show You About the Franchise Boom
Dig World Net Worth hit $2.2M in 2025 after Shark Tank boost and franchise expansion-see how this big idea keeps growing!
Would you hand your 5-year-old the keys to a 10-ton excavator?
It sounds crazy, right? But for Jacob Robinson, this wasn’t just a wild idea, it became the foundation for a business that’s now worth millions.
Dig World, a theme park where kids and adults can safely operate real construction equipment, is more than just a fun day out. It’s a story of family, resilience, smart business moves, and a Shark Tank deal that might just fuel a nationwide franchise boom.
Here’s what Shark Tank didn’t show you and how Dig World’s net worth climbed to an estimated $2.2 million in 2025.
The Moment That Sparked It All
Jacob Robinson was just an ordinary dad living in Katy, Texas, until life threw him something extraordinary.
His young son, Pierce, was diagnosed with bacterial meningitis. The illness changed everything. It affected Pierce’s ability to walk and talk, and put his family through some of their toughest days. But through it all, one thing brought Pierce undeniable joy, construction machines.
Watching Pierce light up at the sight of diggers and bulldozers planted a seed in Jacob’s mind. What if families like his could safely experience the thrill of operating these powerful machines, together?
That moment was the beginning of Dig World.
Digging Into the Dream
Turning the idea into reality wasn’t easy. Jacob had no theme park experience. He had to figure out how to make heavy machinery safe for families, secure funding, and find people who believed in his vision.
By 2022, he had done just that. The first Dig World park opened in Katy, Texas in March of that year. Families could now pay $24.99 and spend hours safely driving excavators, skid steers, and UTVs on a real construction-themed playground.
Jacob raised $2.6 million from early investors to build the park and set things in motion. In its first year, Dig World earned $1.2 million in revenue with a 26% profit margin strong numbers for a brand-new business, as reported by Community Impact.
But Jacob wasn’t stopping at one location. He had his eyes on something bigger.
Stepping Onto the Shark Tank Stage
In 2024, Jacob took Dig World to Shark Tank.
He walked in with a bold ask: $200,000 for 10% equity, valuing Dig World at $2 million. He explained how the business worked, how it made money, and how it could scale through franchising.
Some Sharks thought the idea was too early. Mark Cuban said Jacob was “moving too fast.” Kevin O’Leary worried about high startup costs for franchisees—between $2.5 to $5.5 million plus a $100,000 franchise fee.
But Robert Herjavec saw something others didn’t. He offered Jacob exactly what he asked for—$200,000 for 10% of the corporate and franchise portion of the business. Jacob accepted, as confirmed by Shark Tank Recap.
What viewers didn’t see? Jacob already had 28 potential franchisees lined up and interest from the Dude Perfect brand to partner on themed parks. This wasn’t just a cute idea, it was a business ready to boom.
The Math Behind Dig World Net Worth in 2025
Let’s break it down.
When Jacob secured the $200K deal for 10% equity, it confirmed a $2 million valuation. With steady growth, new franchise opportunities, and marketing buzz post-Shark Tank, a 10% annual increase in valuation is realistic.
That puts Dig World’s estimated net worth in 2025 at around $2.2 million and that’s conservative, according to Covering Katy News.
New locations in Dallas and Grapevine, Texas are already underway, and Jacob’s team is working closely with franchise partners to expand even further.
What Shark Tank Didn’t Show You About the Franchise Model
While the show focused on startup costs and pitch drama, the real franchise model behind Dig World is what’s driving its value.
Franchise fee: $100,000
Total setup cost: $2.5M–$5.5M
Revenue potential: $1.5M+ annually per location
Profit margin: 26%
That means one successful franchise could pay itself off in just a few years.
Jacob also offers support on safety compliance, machine sourcing, insurance, and training key barriers that would otherwise scare away potential partners.
If you were a Shark, would you have invested $200K in Dig World for 10% equity?
The Risks Are Real-but So Is the Vision
No business is perfect.
Heavy equipment has wear and tear. Insurance is tricky. Weather can impact daily operations. And franchising too fast can lead to quality control issues.
But Jacob isn’t rushing. He’s building smart. And more importantly, he’s building with purpose.
From Family Struggle to Shared Joy
The most powerful moment in Dig World’s story doesn’t involve dollar signs.
It’s the image of Pierce, now older, helping his dad cut the ribbon at a Dig World grand opening. Still in his wheelchair. Still smiling at the sound of an engine starting up.
That’s the heart behind this business. And it’s what makes Dig World stand out not just on Shark Tank, but in the real world too, as highlighted by KHOU.
Could You Run a Dig World Franchise?
Here’s a quick checklist:
Got $100K for a franchise fee?
Willing to invest $2.5–$5.5M to build?
Want to offer families a truly unique experience?
Love construction equipment more than most?
If you answered “yes,” Jacob might be looking for someone like you, as noted on Dig World’s official franchise page.
RELATED: Things You Should Know About Shark Tank that every entrepreneur’s dream TV show
Conclusion: A Net Worth That’s Still Growing
Dig World’s net worth in 2025 is just the beginning.
With strong leadership, a purpose-driven mission, and real revenue backing it up, Dig World is on track to become the go-to family attraction in cities across the U.S.
From one dad’s wish to a $2.2 million valuation, this is one Shark Tank story that’s still digging upward, as reported by Houston Chronicle.
Why This Story Matters
Dig World proves you can mix heavy steel with heart. A father’s wish to share the joy of big machines now gives thousands of families that same thrill while building a business that could soon dot maps nationwide.
Whether you’re a Shark Tank junkie or just cheering for the next big family attraction, keep an eye on Dig World. The dirt is flying, the engines are roaring, and the net worth curve is still climbing.
Would you let your kid take the driver’s seat? Or better yet would you invest?
TL;DR
Dig World’s net worth in 2025 is estimated at $2.2 million. After landing a deal on Shark Tank, the brand is expanding fast through franchising.
FAQs
What is Dig World’s net worth in 2025?
Dig World’s estimated net worth in 2025 is approximately $2.93 million, following Shark Tank exposure and steady growth.
Did Dig World get a deal on Shark Tank?
Yes, Jacob Robinson made a deal with Robert Herjavec for $200,000 in exchange for 10% equity in the corporate and franchise side of the business.
Is Dig World still in business?
Yes, Dig World is still operating as of 2025 and has plans for expansion through franchising.
Where is Dig World located?
The original Dig World location is in Katy, Texas, with more parks planned through franchising in other U.S. cities.
Who founded Dig World?
Dig World was founded by Jacob Robinson, inspired by his son Pierce’s love for construction equipment.
Can kids operate real construction equipment at Dig World?
Yes, Dig World is designed for families, and kids at least 32 inches tall can safely operate real, modified construction machines.
