Imagine heading out on a weekend camping trip with no access to toilet paper. And yet, you feel no worry at all. You unzip your backpack and pull out a sleek, travel-friendly bidet. It uses barely a cup of water to leave you feeling cleaner than ever. That’s the kind of practical, eco-friendly solution that Chakow set out to create.
Launched in 2023 by Nepalese husband-and-wife team Birendra Khadka and Kelsang Sahak, Chakow is a sustainable bidet brand. It focuses on reducing the environmental impact of toilet paper. In February 2025, the couple pitched their invention on Dragons’ Den. They asked for support to grow their business. Although they didn’t secure a deal, their presentation sparked interest and curiosity among viewers.
This article explores Chakow’s current net worth, its journey on Dragons’ Den, and its progress since the show aired. It also looks at what might come next for the business.
What Is Chakow’s Net Worth?
As of April 11, 2025, Chakow’s estimated net worth is between £50,000 and £150,000.
This estimate is based on their active sales, product pricing, and customer reviews on platforms like Amazon and their official website. Since Chakow is a privately owned small business, there are no public financial records available. The valuation is based on typical figures for niche product startups that have not received outside investment.
Their exposure from Dragons’ Den likely helped boost visibility and sales. However, without external funding, the business has grown at a steady pace rather than rapidly.
How Chakow Started
Chakow began with a clear mission. The founders wanted to make personal hygiene more sustainable.
Birendra and Kelsang aimed to tackle the environmental waste caused by toilet paper. One roll can require up to 150 liters of water to produce. In contrast, Chakow’s bidet uses just 0.12 liters per wash.
@chakow.bidet Meet Chakow, the simplest way to upgrade your bathroom routine! #chakow #chakowbidet #bidet #dragonsden ♬ Ok I Like It – Milky Chance
They launched the company in 2023 with three main products:
- Original Bidet for £59.99
- Dual Hot and Cold Water Bidet for £69.99
- Travel Bidet for £29.99
Each bidet is designed to fit 90 percent of UK toilets. It can be installed in about 10 minutes. The features include a retractable nozzle, pressure and temperature control, spray direction adjustment, and a universal toilet fit. Chakow claims its bidets can save 15,000 sheets of toilet paper per year. It can also reduce your carbon footprint by 90 percent.
Journey on Dragons’ Den
Chakow appeared on Dragons’ Den in Series 22, Episode 5. The episode aired on February 6, 2025.
During the pitch, Birendra and Kelsang demonstrated how Chakow could reduce waste and promote better hygiene. They emphasized how the product worked using a small amount of water. They explained their eco-friendly approach and asked for investment to scale the business.
Although the Dragons appreciated the presentation, they were not convinced there was enough demand for bidets in the UK. One Dragon remarked that the market was already “clean enough.” In the end, none of the Dragons offered to invest. Chakow left without a deal.
What Happened After Dragons’ Den?
Even without a deal, Chakow gained valuable visibility from appearing on national television.
As of April 2025, Chakow continues to operate. Their products are available on Amazon, where they are fulfilled by Amazon. They are also sold through their official website. The company has earned strong reviews, with a perfect five-star rating based on customer feedback.
There are no announcements of new partnerships, major expansions, or funding rounds. However, the steady stream of positive reviews suggests ongoing sales and customer satisfaction.
Revenue Streams and Business Model
Chakow relies mainly on direct-to-consumer sales.
Online Sales –Their primary revenue stream comes from e-commerce. They sell through their website and Amazon. These channels are supported by positive customer reviews and a clear sustainability message.
Retail Sales – There are currently no retail store partnerships. Without external investment, entering the retail space may not be immediately possible.
Global Potential – While their focus remains on the UK market, Chakow’s simple design and environmental appeal could attract international customers in the future.
Challenges and Success Factors
One of the biggest challenges for Chakow is scaling the business without external funding.
Marketing, manufacturing, and logistics all require financial resources. Since they did not receive a Dragons’ Den investment, Chakow must manage growth carefully using their own funds.
Consumer habits also play a role. Many UK households are unfamiliar with bidets. Changing long-standing bathroom habits will take time.
Despite these hurdles, Chakow benefits from several success factors:
- A clear environmental message
- High customer satisfaction
- Easy installation and practical design
- A registered trademark that protects their brand
Conclusion
Chakow did not walk away with a deal from Dragons’ Den. However, they gained exposure, credibility, and the attention of thousands of potential customers.
With an estimated net worth between £50,000 and £150,000, the business remains active. They are focused on offering a cleaner, greener alternative to toilet paper. While their growth may be gradual, Chakow’s commitment to sustainability and hygiene keeps them moving forward.
Have you tried a bidet yet? Share your thoughts or explore more stories from Dragons’ Den to see how other businesses have fared.
