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From Shark Tank USA Season 04 · view all pitches
Shark Tank
"Bev Buckle" Net Worth 2023 Update

BevBuckle Net Worth 2026 Update

As of 2026, BevBuckle is still in business, with annual revenue of roughly $1 million and an estimated net worth commonly reported between $500,000 and $1 million.

In 2012, Jay Kriner introduced BevBuckle, a belt buckle that holds drinks, on “Shark Tank.” Although he agreed to a $50,000 deal with Barbara Corcoran for 51% equity, the partnership didn’t materialize.

Despite this, the show’s exposure boosted sales, leading to features in publications like Playboy and appearances at events such as NASCAR’s Daytona 500.

As of 2026, BevBuckle has an estimated net worth commonly reported between $500,000 and $1 million, with annual revenues of approximately $1 million. The company continues to operate, offering various belt buckle designs through its official website.

Bev Buckle’s Net Worth

Net worth$500,000–$1 million (2026 est.)
Annual Sales Revenue~$1 million (2026 est.)
Lifetime salesNot available
InvestorBarbara Corcoran
FounderJay Kriner
Employees30 to 40

Bev Buckle’s Pitch on Shark Tank

Company nameBev Buckle
ProductDrink-holding belt buckle
EpisodeSeason 04 Episode 01
FounderJay Kriner
Asked for$50,000 for 10% equity
Final deal$50,000 for 51% equity
SharkBarbara Corcoran
LocationBeresford, South Dakota

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Bev Buckle Founder

Bev Buckle was founded by Jay Kriner in 2008. Jay Kriner is a beer lover. He started this business because he wanted to hold a drink and do other things without having a hassle. Bev Buckle’s founder, Jay Kriner, has an estimated net worth of roughly $1 million as of 2026.

Key accomplishments

YearAccomplishment
2023Bev Buckles become very popular at beer festivals all over the country.
2012Bev Buckle appeared on Shark Tank.

Conclusion

From their beginnings on Shark Tank to their current status as a thriving business. They have proven that with the right idea and execution, anything is possible. We can’t wait to see the future for Bev Buckle and its continued success.

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