What really happened to Hip Chixs after Shark Tank

Two women pitched their premium jeans on Shark Tank hoping for a breakthrough but their journey took a different turn.

Megan Jackson and Aimee Miller were college friends with a bold idea. They believed women deserved jeans that looked great, fit well, and felt soft. So they launched Hip Chixs, a premium denim brand made just for women.

The goal? Solve common problems like “muffin top” and “whale tail” by designing jeans that were flattering, stretchy, and built with real women in mind.

Their hip chixs jeans had a unique shape, high-quality stitching, and were made in the USA. What started as a small idea soon took them to one of TV’s biggest business stages Shark Tank.

Hip Chixs Net Worth in 2025

Many people search for Hip Chixs net worth in 2025, hoping to learn where the company stands today. But Unfortunately Hip Chixs is no longer in business.

The brand officially shut down around 2019. Their website is offline, their products are gone from most online stores, and their social media has been inactive since 2017. While they once aimed for a valuation of over $428,000 during their Shark Tank pitch, the brand couldn’t grow enough to maintain value over time.

That doesn’t mean their story wasn’t important. It’s still a powerful example of how hard it is to build a product-based business, even with national TV exposure like hip chixs shark tank.

The Shark Tank Pitch That Turned Heads

In Season 4, Episode 17, Megan and Aimee pitched Hip Chixs to the Sharks. They asked for $150,000 in exchange for 35% of the company. At that time, they had made $12,000 in sales, and their jeans sold for $187 per pair.

Their pitch was full of energy and belief. They talked about how their Hip Chixs jeans were soft, flattering, and designed with smart touches like:

  • Angled back pockets
  • A curved yoke to lift the shape
  • Special stitching for comfort and durability

But the Sharks had doubts:

  • Daymond John thought the price was too high
  • Lori Greiner warned about too much competition in the denim space
  • Kevin O’Leary pointed out their low profit margin and said they weren’t making real money
  • Robert Herjavec believed their ask was too large for what they had achieved

The result? No deal. Still, their pitch remains one of the more memorable moments in jeans Shark Tank history.

RELATED: HOW SHARKS VALUATE A BUSINESS ON SHARK TANK

Life After Shark Tank

Even without funding, the Shark Tank appearance gave Hip Chixs a big publicity boost. They sold out of stock online and received media attention, including a feature in People StyleWatch.

But sales spikes don’t last forever. The founders tried new strategies:

  • A Kickstarter campaign in 2015 to raise money for more sizes and styles
  • Using influencers and local events to spread the word

Unfortunately, the Kickstarter raised just $19,579—well short of their $50,000–$150,000 target.

And problems continued:

  • Limited sizing options
  • High production costs ($68 per pair)
  • Low wholesale profit ($12 margin)
  • Strong competition from fast-fashion brands like Shein and Fashion Nova

Despite their passion, they couldn’t scale the business.

💬 If you were a Shark, would you have invested in Hip Chixs during their Shark Tank pitch?

What Made Hip Chixs Jeans Unique

It’s easy to see why early customers loved their jeans. They weren’t just stylish—they were smart.

  • Made from denim sateen that was soft and stretchy
  • Designed to hug curves and recover shape quickly
  • Manufactured in Los Angeles, designed in Texas
  • Targeted at women who wanted fit, comfort, and confidence

Even among similar brands, hip chicks jeans stood out with thoughtful designs and flattering details.

But good design wasn’t enough. The fashion industry is tough. Without big investment, wide size ranges, and large-scale marketing, small brands can get lost, even ones backed by the exposure of Hip Chixs Shark Tank.

Where Are the Founders Now

Even though Hip Chixs is no longer active, both founders have gone on to succeed in new ways:

  • Megan Jackson Stoffer became a creative director and stylist, working with brands like Fossil.
  • Aimee Urista followed her passion for health and fitness and is now a lead trainer at SculptHouse, a popular Dallas-based workout studio.
Hip Chixs founders Megan Jackson and Aimee Miller smiling during their Shark Tank pitch for premium women's jeans.
Entrepreneurs Megan Jackson and Aimee Miller confidently pitch their brand Hip Chixs on Shark Tank.

They didn’t stop building. They simply pivoted and that’s something every Shark Tank fan can respect.

What We Can Learn from the Hip Chixs Journey

The story of Hip Chixs is more than just a Shark Tank recap. It’s a case study in what it really takes to grow a physical product business.

Here are a few takeaways:

  • TV exposure isn’t enough without a solid plan
  • Profit margins matter especially in fashion
  • Sizing and inventory can make or break your customer base
  • Fast fashion moves faster you need funding and flexibility to compete

Most importantly, it shows that even without long-term success, a business can leave behind valuable lessons.

Final Thoughts

Hip Chixs started with a great idea, landed a moment in the spotlight, and faced the hard reality of retail. The brand may no longer be around in 2025, but the story still matters.

It’s a story about trying. About risk. About learning. And for entrepreneurs and Shark Tank fans alike, it’s a story worth remembering.

🔹 TL;DR – What Happened to Hip Chixs After Shark Tank

Hip Chixs was a premium denim brand that appeared on Shark Tank with a bold pitch but didn’t secure a deal. Although they gained short-term exposure, the company eventually shut down by 2019. The brand is no longer active in 2025, and the Hip Chixs net worth reflects the challenges many fashion startups face post-Shark Tank.

FAQs

Is Hip Chixs still in business in 2025?

No, Hip Chixs officially shut down around 2019 and is no longer active as of 2025.

Did Hip Chixs get a deal on Shark Tank?

No, the founders did not secure a deal on Shark Tank. All five Sharks declined to invest in the company.

What was Hip Chixs net worth during Shark Tank?

During their Shark Tank pitch in Season 4, Hip Chixs valued their company at approximately $428,571 based on their ask of $150,000 for 35% equity.

What happened to the Hip Chixs jeans after Shark Tank?

Although the brand saw a temporary sales boost, it struggled with high production costs, limited sizing, and intense competition. The company eventually closed operations.

Where are the founders of Hip Chixs now?

Megan Jackson Stoffer is a stylist and creative director, while Aimee Urista is a fitness trainer at SculptHouse in Dallas.

Are Hip Chixs jeans still available for purchase?

No, Hip Chixs jeans are no longer sold online or in retail as the business has shut down.