Be Fit Food is a meal plan program for weight loss. This was started by Kate Save and Dr. Geoffrey Draper in 2016. As of January 2024, Be Fit Food’s estimated net worth is $5 million. They’re pulling in a whopping $5 million in annual revenue. 

In July 2017, they appeared on season 03 of Shark Tank Australia and made a deal with Janine Allis for $200,000 for 33% of equity + $100,000 loan. The final valuation was $600,600, down from the founder’s initial estimate of $1.5 million.

Be Fit Food had a significant growth in business after its appearance on the show. The company could expand its services as well as market over time. And as of January 2024, Be Fit Food is actively running its business. You can head to the Be Fit Food website to buy their products and get their services. 

Be Fit Food Net Worth

Net worth$5 million (2024)
Annual Sales Revenue$5 million (2024)
Lifetime sales
InvestorJanine Allis
FoundersKate Save and Dr. Geoffrey Draper 

Be Fit Food Net Worth Timeline

Net Worth 2024$5 million
Net Worth 2023$5 million
Net worth valuation in 2017 after appearing on Shark Tank  $600,600
Net worth valuation in 2017 before appearing on Shark Tank  $1.5 million

Be Fit Food Pitch on Shark Tank

ProductA meal plan program for weight loss
EpisodeSeason 03 Episode 08
Founders Kate Save and Dr. Geoffrey Draper 
Asked for$300,000 for 20% equity
Company nameBe Fit Food
Final deal$200,000 for 33.3% equity + $100,000 loan
SharkJanine Allis 
LocationMornington, Victoria

Don’t miss these products from Season 03

Be Fit Food Founders

Kate Save and Dr. Geoffrey Draper founded Be Fit Food in 2016. Kate graduated from Deakin University, completing her Master’s in Clinical Exercise Physiology. She has years of experience working as a professional dietician. The co-founder, Geoffrey Draper, is a  specialist surgeon. Currently, he serves at Peninsula Private Hospital. Be Fit Food’s founders, Kate Save and Dr. Geoffrey Draper’s net worths are unknown as of 2024.

Key accomplishments

2017Be Fit Food got featured in Shark Tank and secured a deal.
2018Be Fit Food was awarded as the Victorian Telstra Business of the Year.
2022Be Fit Food won the Health in Victoria Award.


From their beginnings on Shark Tank to their current status as a thriving business, they have proven that with the right idea and execution, anything is possible. We can’t wait to see the future for Be Fit Food and its continued success.

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