Bare Ease, Prep kit that numbs the skin of the bikini area before a waxing or laser treatment to reduce pain, was started by Edna Ma in 2010. Bare Ease net worth was $250,000 at the time of their pitch in 2013 based on the $50,000 offer for an 20% of equity of the company. 

They appeared on season 5 of Shark Tank USA in 2013. But the Sharks were not interested in investing in Bare Ease. Bare Ease was a relatively new product with limited brand recognition. The sharks felt that this would make it difficult for the company to compete against established brands in the beauty and personal care industry.

Bare Ease is no longer in business. It appears that the company ceased operations sometime in 2018 or 2019. The official website is no longer active, and there are no recent updates or social media posts from the company.

See also: Similar products on Amazon.

Bare Ease Net Worth

Net worth$250,000 (2023)
Annual Sales Revenue
Lifetime sales
FounderEdna Ma

Bare Ease Net Worth Timeline

Net Worth 2023
Net Worth 2022
Net worth valuation 2013 after appearing on Shark Tank  $250,000
Net worth valuation 2013 before appearing on Shark Tank  $250,000

Bare Ease Pitch on Shark Tank

ProductPrep kit that numbs the skin of the bikini area before a waxing or laser treatment to reduce pain
EpisodeSeason 05 Episode 05
Founder Edna Ma
Asked for$50,000 for 20% Equity
Company nameBare Ease
Final dealNone
Shark None

Don’t miss these product from Season 05

Bare Ease Founder

Bare Ease was founded by Edna Ma in 2010. The networth of Bare Ease’s founder, Edna Ma, is unknown as of 2023.

Key accomplishments

2013Appeared on Shark Tank season 5 
2015Bare Ease expanded its product line to include additional numbing creams for specific skin types and hair removal methods. 
2019Continued Retail Presence


Some companies that appear on the show have not achieved great success, and the BareEase was one of them. Sometimes businesses don’t succeed because of many reasons. Sometimes, the deal falls through after the founders say yes on camera. Or, as you’ll see, sometimes things happen to the founders themselves, and they choose to abandon the business. Anything is possible. However,  Bare Ease went out of business in 2019. And the product is no longer available in the market.

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