The Seek Society, a sydney-based eco-camping essentials company, was started by Phoebe Colbrelli-Cox & Charity Turner. As of January 2024, The Seek Society net worth is $4 million and their annual revenue is not disclosed. 

In 2018 August, they appeared on Season 4th of Shark Tank Australia seeking 200,000 for 30% of equity valuing the company at $667K. The company focuses on top-quality canvas tents but isn’t adding more products to the business. Hence, the Sharks were not interested in investing in the company.

As of 2024 January, the company is still in business. You can purchase products through e-commerce channels such as their website and Amazon. 

The Seek Society Net Worth

Net worth$4 million
Annual Sales RevenueNot Disclosed
ProfitsNot Disclosed
Lifetime salesNot Disclosed
InvestorNone
FoundersPhoebe Colbrelli-Cox & Charity Turner
Employees25 employees

The Seek Society Net Worth Timeline

Net Worth 2024$4 million
Net Worth 2023$3.8 million
Net Worth 2022$3.6 million
Net Worth 2021$3.5 million
Net worth valuation 2018 before appearing on Shark Tank  $667K

The Seek Society Pitch on Shark Tank

Company nameThe Seek Society
ProductEarth conscious camping and outdoor canvas tents
EpisodeSeason 04 Episode 13
Founders Phoebe Colbrelli-Cox & Charity Turner
Asked for$200,000 for 30% Stake
Final dealNo Deal
SharksNo Sharks
LocationNew South Wales, Australia

Don’t miss these product from Season 04

The Seek Society Founders

The Seek Society was founded by Phoebe Colbrelli-Cox & Charity Turner. They are a husband and wife duo. The Seek Society’s founders, Phoebe Colbrelli-Cox & Charity Turner, have a net worth of 3.7 million USD as of 2024.

Key accomplishments

YearAccomplishment
2018The company appeared on Shark Tank Australia Season 04.
2023
The business grew into the markets of the United States and New Zealand.

Conclusion

From their beginnings on Shark Tank to their current status as a thriving business, they have proven that with the right idea and execution, anything is possible. We can’t wait to see the future for The Seek Society and its continued success.

ABOUT KESARA BANDARAGODA
Kesara Bandaragoda is a Sri Lankan-born media entrepreneur currently based in Dubai, with a lifelong passion for storytelling, innovation, and all things screen-worthy. Whether it's a mind-bending sci-fi epic or the latest startup pitch on Shark Tank, Kesara is all in. In fact, he was one of the earliest content creators to cover Shark Tank Australia online and has been tracking its businesses, products, and founders since 2019 — long before it was cool.

Kesara is the visionary CEO behind BrandFactory, a digital media company powering multiple content platforms that reach millions. When he’s not leading a team of creatives, he’s often geeking out over Marvel and DC universes, decoding Spielberg's directorial magic, or revisiting classics like The Shawshank Redemption, Interstellar, and Pirates of the Caribbean (yes, he's a Johnny Depp loyalist).

INDUSTRY FOCUS
Kesara’s writing and content leadership often focus on the intersection of entrepreneurship, entertainment, and emerging digital cultures. He’s particularly passionate about telling stories that celebrate founders, dissect business blueprints from media narratives, and spark curiosity in audiences across the globe.

FAVORITE MEDIA
A sci-fi enthusiast with a taste for high-stakes storytelling, Kesara’s favorite titles range from cerebral time-space odysseys to charismatic pirate adventures. He thrives in content that mixes real-world business insight with the spectacle of entertainment — think Shark Tank meets Black Mirror, with a touch of Marvel heroics.

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