A Guide to Streaming Video Games as a Side Hustle

Throughout the last decade, video game streaming has been on the rise. With advancements in both software and hardware, streaming video games have evolved from a fun hobby into a legitimate side hustle. Some streamers now making a full-time career out of it, and many are drawn to the idea because it means they can turn something they enjoy into a profitable venture or even a career. Twitch and YouTube have made it easier for streamers to share their work, skills, and passions, with a global community and tap into new audiences.
What Is Live Streaming?
Live streaming refers to sharing audio and video over the internet in real time. We are generally familiar with pre-recorded content, which are the videos created and shared to post at a later date; however, live streaming allows gamers to engage directly with their audience. This helps them create a community and fosters engagement.
A streamer plays video games in real-time and broadcasts their gameplay to viewers via channels like Twitch, YouTube, or Facebook Gaming. Viewers can watch and interact with the streamer at the same time, creating an engaging and interactive experience for everyone involved.
While video game streaming often dominates the industry, casino game streaming has been gaining popularity over recent years. This allows users to stream their gambling experiences to wider audiences via the same platforms and model as video game streaming. Users can play their favorite casino games such as blackjack, roulette, or slots while streaming to audiences in real time. Online casino websites like Instant Casino have already tailored their platforms to accommodate this trend, creating spaces where players can enjoy games, and also stream them, adding an extra layer of excitement to the gambling world.
Benefits of Streaming Video Games as a Side Hustle
There are many benefits that come with pursuing video game streaming as a side hustle. Most streamers are driven by passion and the desire for creative freedom. They have more control over their content, including which games they play and which platforms they use. They can get creative with their social media channels and branding – it’s an expression of art for many.
Streaming also allows you a flexible schedule; when planned correctly, it can be done around your other work commitments. You can make it work for you, but also consider the time zones of your audiences as well. Streamers benefit from building a community and creating friendships, often developing loyal fans or meeting potential collaborators.
One of the main benefits for streamers is the opportunity to monetize something you love doing. Streamers can generate an income in many ways with perseverance and passion.
How Do Streamers Get Paid?
The income you will make can vary depending on several factors. From the size of your audience, the platform you have chosen, and your engagement levels.
Ad Revenue
You can get paid for views and impressions on streaming platforms like YouTube and Twitch based on how well your content performs. Twitch offers a Partner Program, where streamers who have high-performing content can earn an income from advertisements shown before or after their streams.
Donations & Tips
If you have a loyal and dedicated fanbase, you may receive direct donations from your community. This can be done through platforms like Twitch’s Bits system or Streamables, which can generate a significant source of income for a successful streamer.
Subscriptions
You can also look to earn an income through subscriptions on platforms like Twitch. Your audience can sign up for a monthly package to receive special perks like emotes or ad-free viewing.
Sponsorships & Affiliate Links
Streamers that can take it to the next level could potentially earn an income through affiliate links and sponsored content, requiring a large and engaged community. For instance, you may look to partner with brands to promote their products. For casino live streaming, you could earn a commission for sign-ups or deposits made to websites.
The Best Streaming Platforms for Monetization
One of the first things you need to do is choose a streaming platform that aligns with your goals and where you think your audience might be. You may also want to test out a few platforms before you get going to see what is right for you.
Twitch
Twitch is by far the most popular video gaming streaming platform out there. The platform offers various monetization options, including ads, subscriptions, and donations. As a global brand, you will have access to a massive audience. Twitch also offers great community interaction features, networking and collaborations, affiliate link programs, and customizable channel features.
YouTube Gaming
YouTube gaming is another popular streaming method that has been growing rapidly over the last few years. The platform offers monetization options through ad revenue as well as donations in real-time during the live streams. YouTube also has a large global audience.
Facebook Gaming
Facebook Gaming is not as popular as its counterparts Twitch & YouTube but it has seen significant growth. It offers streamers the ability to earn a passive income through fan subscriptions, advertisements, and donations.
Getting Started with Video Game Streaming
- Choose your stream type
The first step is to choose what kind of streamer you want to be and the games you will play. This could be anything from action and adventure games that attract larger audiences like ‘Grand Theft Auto’. Many streamers also enjoy competitive eSports, playing popular titles such as ‘Fortnite’ or ‘Rocket League’. eSports has a phenomenal community and scene behind it and lots you can tap into.
- Review Gaming Equipment
You may need to upgrade or invest in your equipment to ensure that you can deliver a high-quality stream. You will need a high-performance PC to run games and streaming software at the same time. You will also need a webcam and microphone so you can add more personality to your stream and engage with your audience. If you are looking to stream from a console you will have to invest in a Capture Card like the Elgato HD60. You may also want to investigate strong GPU servers for handling video tasks.
- Choose your streaming platformÂ
Selecting your preferred streaming platform means understanding the pros and cons. Do your research beforehand and it might be worthwhile testing them out. Find where your audience is and where other streamers are as well to help make an informed decision.
- Monetize your video game streamsÂ
Once you have done all the legwork, and you are starting to build a community, you can then look at how you can monetize your content. Whilst each streaming platform will offer its own unique ways to help you earn an income, there are also additional ways for you to create a side hustle from your streaming.
Consider setting up a Patreon account. This allows your audience to support you via a monthly subscription on the Patreon website in exchange for exclusive content. For example, you can share behind-the-scenes footage or private streams.
Websites like PayPal or Kofi accept donations and one-off contributions. KoFi is especially great for viewers who cannot donate too much but do want to contribute. Look at selling merchandise, creating branded hats, water bottles, or t-shirts to sell on your Patreon or website.
Sponsorship is a great revenue stream for creators that have a large following and engaged fanbase. You could look for opportunities with gaming brands and tech companies who may want to partner with you to create content.
Additional Sources of Income for a Video Game Streamer
Look at alternative sources of income as a video game steamer as well. Consider promoting platforms and earning commissions via affiliate links. Some companies pay streamers to test their games, which can be a fun and profitable side hustle. Consider coaching, most experienced gamers have coaching services, helping others improve their skills.
Joshua White is a passionate and experienced website article writer with a keen eye for detail and a knack for crafting engaging content. With a background in journalism and digital marketing, Joshua brings a unique perspective to his writing, ensuring that each piece resonates with readers. His dedication to delivering high-quality, informative, and captivating articles has earned him a reputation for excellence in the industry. When he’s not writing, Joshua enjoys exploring new topics and staying up-to-date with the latest trends in content creation.
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