SmartChartz, Picture system to discourage bad behavior in children, was started by Abiola Ajaye-Obe in August 2003. As of January 2024, SmartChartz net worth is not available.
In 2006 they appeared on Dragons’ Den UK seeking £180,000 for 18% of equity valuing the company at £1,000,000. The Dragons all had an issue with Abiola Ajayi-obe’s attitude and her projections for the product. They thought that Ajayi-obe was not listening to their advice and was trying to correct the experts with no evidentiary support. The Dragons did not appreciate her comparing her product to the Mr Men children’s books.
SmartChartz founder Ajayi-obe ultimately did not succeed and the business was dissolved in 2016. There are no details about this company in social media.
SmartChartz Net Worth
| Net worth | N/A |
| Annual Sales Revenue | N/A |
| Profits | N/A |
| Lifetime sales | N/A |
| Investor | No deal |
| Founder | Abiola Ajaye-Obe |
| Employees | N/A |
SmartChartz Net Worth Timeline
| Net Worth 2024 | N/A |
| Net Worth 2022 | N/A |
| Net Worth 2021 | N/A |
| Net Worth 2020 | N/A |
| Net worth valuation 2003 after appearing on Dragons’ Den | N/A |
| Net worth valuation 2003 before appearing on Dragons’ Den | £1 million |
SmartChartz Pitch on Dragons’ Den
| Company name | SmartChartz |
| Product | Picture system to discourage bad behavior in children |
| Episode | Season 03 Episode 08 |
| Founder | Abiola Ajaye-Obe |
| Asked for | £180,000 For 18% Equity |
| Final deal | No deal |
| Dragon / Dragons | N/A |
| Location | UK |
SmartChartz Founder
SmartChartz was founded by Abiola Ajaye-Obe in 2003. Abiola Ajayi-obe left her job as a hospital risk manager for the NHS to be a stay at home mom. She found it difficult to get her children to do what they should be doing like chores and being well mannered. She also had a problem with finding a way to discipline bad behavior in a constructive manner. SmartChartz’s founder Abiola Ajaye-Obe’s net worth is unknown as of 2024.
Key accomplishments:
| Year | Accomplishment |
| 2003 | Incorporated SmartChartz |
| 2006 | Appeared on Dragons den season 03 |
Conclusion:
Some companies that appear on the show have not achieved great success, and the SmartChartz was one of them. Sometimes businesses don’t succeed for many reasons. Sometimes, the deal falls through after the founders say yes on camera. Or, as you’ll see, sometimes things happen to the founders themselves, and they choose to abandon the business. Anything is possible. However, SmartChartz went out of business in 2016. And the product is no longer available in the market.
Don’t miss these Dragons’ Den products..
