Justin Crowe created Parting Stone in 2019 to transform cremated ashes into smooth, solid stones, offering families a more personal way to remember their loved ones. In April 2023, he appeared on Shark Tank and secured a $400,000 investment from Lori Greiner and Kevin O’Leary for 10% equity, with royalties until the investment was repaid.
The appearance boosted website traffic by 900% and doubled sales. As of 2025, Parting Stone is valued at $5.31 million, partnering with funeral homes nationwide. This unique service continues to grow, helping families find comfort in a tangible and beautiful way to honor memories.
Parting Stone Net Worth
Net worth | $4 million (2025) |
Annual Sales Revenue | $1 million |
Investor | Lori Greiner and Kevin O’Leary |
Founder | Justin Crowe |
Parting Stone Pitch on Shark Tank
Product | New form of cremated remains |
Episode | Season 14 Episode 19 |
Founder | Justin Crowe |
Asked for | $400,000 For 5% Equity |
Company name | Parting Stone |
Final deal | $400,000 for 10% equity |
Sharks | Lori Greiner and Kevin O’Leary |
Location | Santa Fe, New Mexico |
Don’t miss these product from Season 14
Parting Stone Founder
Justin Crowe found Parting Stone in 2019. Justin Crowe, an entrepreneur who embarked on this venture after a deeply personal experience. Parting Stone’s founder, Justin Crowe, has a net worth of $4 million as of 2025.
Key accomplishments
Year | Accomplishment |
2023 | Appeared on Shark Tank season 14 and Lori Greiner and Kevin O’Leary invested $400,000 for 10% equity |
2023 | Commitment to environmentally friendly methods and fair treatment of families throughout the process. |
Conclusion
From their beginnings on Shark Tank to their current status as a thriving business, they have proven that with the right idea and execution, anything is possible. We can’t wait to see the future for Parting Stone and its continued success.