Naturally Perfect Dolls is a line of dolls representing multicultural backgrounds promoting diversity and self-acceptance. This was started by Angelica Sweeting and Jason Sweeting in 2015. Naturally Perfect Dolls’s net worth was $666,666 in 2017 based on the Shark Tank deal.

In 2017, they appeared on Season 08 of Shark Tank USA and made a deal with Daymond John, $200,000 for 30% of equity.

Although Naturally Perfect Dolls managed to secure a deal with Daymond, it was never completed. The company remained to be in business after the show. However, by late 2018 the company website and social media handles became inactive. As of November 2023, Naturally Perfect Dolls is no longer in business.

Naturally Perfect Dolls Net Worth

Net worth$666,666 (2017)
Annual Sales Revenue
Lifetime sales
InvestorDaymond John
FounderAngelica Sweeting and Jason Sweeting 

Naturally Perfect Dolls Net Worth Timeline

Net Worth 2023Out of business
Net Worth 2022Out of business
Net Worth 2021Out of business
Net Worth 2020Out of business
Net worth valuation in 2017 after appearing on Shark Tank  $666,666
Net worth valuation in 2017 before appearing on Shark Tank  $1 million

Naturally Perfect Dolls Pitch on Shark Tank

Company nameNaturally Perfect Dolls
ProductA line of dolls representing multicultural backgrounds promoting diversity and self-acceptance
EpisodeSeason 08 Episode 12
FoundersAngelica Sweeting and Jason Sweeting 
Asked for$200,000 for 20% equity
Final deal$200,000 for 30% equity
SharkDaymond John
LocationMiami, Florida

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Naturally Perfect Dolls Founders

Angelica Sweeting and Jason Sweeting founded Naturally Perfect Dolls in 2015. Angelica and her husband Jason started this company to teach children to embrace racial diversity. Being a family of color, an incident Angeluca and Jason came across with their daughter led them to start Naturally Perfect Dolls. Angelica Sweeting and Jason Sweeting’s net worth is unknown as of 2023.

Key accomplishments

2015Naturally Perfect Dolls’s Kickstarter Campaign raised $85,743
2017Naturally Perfect Dolls got featured on Shark Tank and secured a deal


Some companies that appear on the show have not achieved great success, and the Naturally Perfect Dolls was one of them. Sometimes businesses don’t succeed because of many reasons. Sometimes, the deal falls through after the founders say yes on camera. Or, as you’ll see, sometimes things happen to the founders themselves, and they choose to abandon the business. Anything is possible. However,  Naturally Perfect Dolls went out of business in 2018. And the product is no longer available in the market.

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