Mensch on a Bench, created by Neal Hoffman, is a Jewish-themed holiday toy inspired by Elf on the Shelf. After appearing on Shark Tank in 2014, Hoffman secured a $150,000 investment from Lori Greiner and Robert Herjavec for 15% equity.
The company has since expanded its product line to include books, plush toys, and games. Although Mensch on a Bench has not been acquired, it has enjoyed steady growth.
As of 2024, Mensch on a Bench has an approximate net worth of $1 million. The brand remains a popular seasonal product, with ongoing annual sales around $930,000 and a growing fanbase.
Mensch on a Bench Net Worth
| Estimated Net worth | $1 million (2024) |
| Annual Sales Revenue | $930,000 (2024) |
| Lifetime sales | $3 million |
| Investors | Lori Greiner and Robert Herjavec |
| Founder | Neal Hoffman |
| Employees | 10 to 30 |
Mensch on a Bench Pitch on Shark Tank
| Company name | Mensch on a Bench |
| Product | Hanukkah gifts for children |
| Episode | Season 06 Episode 12 |
| Founder | Neal Hoffman |
| Asked for | $150,000 for 10% equity |
| Final deal | $150,000 for 15% equity + Guaranteed Payback of Money within 3 Years |
| Sharks | Lori Greiner and Robert Herjavec |
| Location | Cincinnati, Ohio, United States |
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Mensch on a Bench Founder
Neal Hoffman founded Mensch on a Bench in 2012. He got the idea to start this business after his Jewish children asked for an Elf for Christmas-themed toy shop. He is now very popular among the Jewish community because of the toys. Mensch on a Bench’s founder, Neal Hoffman, has a net worth around $5 million as of 2024.
Key accomplishments
| Year | Accomplishment |
| 2023 | Mensch on a Bench become the best-selling Jewish toy brand. |
| 2014 | The Mensch on a Bench appeared on Shark Tank. |
Conclusion
From their beginnings on Shark Tank to their current status as a thriving business. They have proven that with the right idea and execution, anything is possible. We can’t wait to see the future for Mensch on a Bench and its continued success.
