Imagine you’re at a summer barbecue, holding an ice-cold drink, only to feel it sweating in your hand and making everything damp. You reach for a napkin, but it soaks through in minutes, leaving you with a slippery mess.
Lit Handlers solves this problem with stylish, insulated drink koozies that not only keep beverages cold but also come with a handy pocket and a grip-friendly handle for extra convenience.
Lit Handlers was started in 2017 by Destiny Padgett, with a simple idea: create drink koozies that not only keep beverages cold but also offer a built-in handle and pocket for extra convenience.
The product quickly gained attention for its functional yet stylish design, making it easier for people to hold their drinks without dealing with slippery condensation.
In 2020, Destiny took her idea to Season 12, Episode 25 of Shark Tank, asking the Sharks for $200,000 in exchange for 10% equity. The Sharks were impressed by her sales numbers and the practicality of the product.
After some negotiation, she struck a deal with Daymond John, who offered $200,000 for 20% equity, recognizing the potential to grow the brand further.
Lit Handlers Net Worth and Updates After Shark Tank
After appearing on Shark Tank Season 12, Lit Handlers saw rapid growth in both sales and brand recognition. The company rebranded to Drink Handlers and expanded its product line beyond koozies.
It now offers lunch totes, keychains, and Handler carriers. This expansion made the brand more versatile and appealing to a wider audience.
By the end of 2020, Lit Handlers had generated $630,000 in sales. That same year, founder Destiny Padgett secured a $200,000 investment from Daymond John for 20% equity.
With this funding, the business focused on expansion, leading to a major breakthrough. In 2021, revenue soared to $1.2 million. This marked a 54% increase from the previous year.
Today, Lit Handlers (now Drink Handlers) is valued at $1.2 million, with annual sales reaching $1.2 million. The brand has also strengthened its presence in online retail.
Customers can now purchase its products on Amazon and the company’s website, DrinkHandlers.com. This move made the brand more accessible than ever.
Beyond financial success, the company has built a strong online following. It has gained over 10,000 Instagram followers and 15,000 Facebook followers.
This social media growth has helped boost sales and expand its customer base. At the same time, the brand is working on licensing deals to bring its products into retail stores. These deals could help the company reach even more customers.
Lit Handlers on The US Shark Tank [Info Card]
| Company name | Lit Handlers |
| Product | Drink koozies with a handle |
| Episode | Season 12 Episode 25 |
| Founder | Destiny Padgett |
| Asked for | $200,000 for 10% equity |
| Final deal | $200,000 for 20% equity |
| Shark | Daymond John |
| Location | Texas |
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Lit Handlers Founder
Lit Handlers was founded by Lit Handlers in 2017. Destiny Padgett is the founder of Lit Handlers. She came up with the idea for the product after her children kept burning their hands on hot drinks.
Lit Handlers’s founder, Lit Handlers, has a net worth of $1 million as of 2025.
Key accomplishments
| Year | Accomplishment |
| 2023 | Introduce a range of products made from 3mm neoprene, including handlers for cups, bottles, backpacks, lunch totes, fanny packs, and more. |
| 2022 | Lit Handlers has achieved success in sales, with reported annual revenue of approximately $1.2 million as of September 2022. |
| 2021 | The company appeared on Shark Tank and closed a deal with Daymond John. |
