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Light Film Net Worth 2023 Update (Before & After Shark Tank)

"Light Film" Net Worth 2023 Update

Light Film is an LED-backlit logo and decals for vehicle windows. This was founded by George Podd and Rolf Schwartz in 2011. As of December 2023, Light Film’s net worth is $1 million. Furthermore, they’re pulling in a whopping $1 million in annual revenue. 

In April 2011, they appeared on season 02 of Shark Tank USA and made a deal with Daymond John and Robert Herjavec for $100,000 for 70% of equity. The final valuation was $142,857, down from the founder’s initial estimate of $2 million.

After securing a deal from the Shark Tank, Light Film’s owners could successfully maintain their business. In 2014, Light Film rebranded into PowerDecal. As of December 2023, Light Film continues to be in the market under the new brand name. You can purchase their products via the company website and Amazon.

Light Film Net Worth

Net worth$1 million (2023)
Annual Sales Revenue$1 million (2022)
Lifetime sales
InvestorsDaymond John and Robert Herjavec
FoundersGeorge Podd and Rolf Schwartz

Light Film Net Worth Timeline

Net Worth 2023$1 million
Net Worth 2022$1 million
Net worth valuation in 2011 before appearing on Shark Tank  $2 million

Light Film Pitch on Shark Tank

Company nameLight Film
ProductAn LED-backlit logo and decals for vehicle windows
EpisodeSeason 02 Episode 05
Founders George Podd and Rolf Schwartz
Asked for$100,000 for 5% equity
Final deal$100,000 for 70% equity
SharksDaymond John and Robert Herjavec
LocationChicago, Illinois

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Light Film Founders

George Podd and Rolf Schwartz founded Light Film in 2011. George and Rolf are two friends who eventually became entrepreneurs and business partners. George initially came up with the idea of Light Film based on an incident he encountered. George is an Industrial Desinger by profession. Rolf works in the Finance industry. Light Film’s founders, George Podd and Rolf Schwartz’s net worths are unknown as of 2023.

Key accomplishments

2011Light Film was featured in Shark Tank and secured a deal.


From their beginnings on Shark Tank to their current status as a thriving business, they have proven that with the right idea and execution, anything is possible. We can’t wait to see the future for Light Film and its continued success.

What do you think?

Written by GAG Team

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