IllumiBowl, the motion-activated toilet night light, secured a $100,000 investment from Kevin O’Leary on Shark Tank in 2016.
Following its appearance, the company experienced significant growth, achieving $1.4 million in net worth.
In October 2017, IllumiBowl was acquired by Spark Innovation. As of 2024, the company continues to operate successfully, with its products available through major retailers and online platforms.
IllumiBowl Net Worth
| Estimated Net worth | $1.4 million (2024) |
| Annual Sales Revenue | $2 million (2024) |
| Lifetime sales | Not publicly available |
| Investor | Kevin O’Leary |
| Founder | Matt Alexander and Mike Kannely |
| Employees | 13 employees |
IllumiBowl Pitch on Shark Tank
| Company name | IllumiBowl |
| Product | Toilet night light |
| Episode | Season 07 Episode 11 |
| Founders | Matt Alexander and Mike Kannely |
| Asked for | $100,000 for 15% equity |
| Final deal | $100,000 for 25% equity |
| Shark | Kevin O’Leary |
| Location | Provo, Utah, United States |
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IllumiBowl Founders
IllumiBowl was founded by Matt Alexander and Mike Kannely in 2016. Matt Alexander is the CEO and Co-Founder of IllumiBowl. He is a mechanical engineer and entrepreneur. He has a background in product development and has worked for companies such as Boeing and Google. Mike Kannely is the COO and Co-Founder of IllumiBowl. He is a business management graduate and entrepreneur. He has a background in marketing and sales and has worked for companies such as Nike and Coca-Cola. IllumiBowl’s founders, Matt Alexander and Mike Kannely, have a net worth of $1.4 million as of 2024.
Key accomplishments
| Year | Accomplishment |
| 2016 | Appeared on Shark Tank season 7 and Kevin O’Leary invested $100,000 for 15% equity. |
| 2017 | Won the CES Innovation Award for its toilet light. |
Conclusion
From their beginnings on Shark Tank to their current status as a thriving business, they have proven that with the right idea and execution, anything is possible. We can’t wait to see the future for IllumiBowl and its continued success.