Genius Litter Net Worth 2024 Update (Before & After Shark Tank)

Genius Litter Net Worth Update (Before & After Shark Tank)

Genius Litter’s net worth is $3 million as of February 2024. In 2023, the company made $3.6 million in sales. Genius Litter, a color-changing cat litter, was founded by Ramon Van Meer in 2019. 

In February 2024, they appeared on season 15 of Shark Tank USA and made a deal with Mark Cuban, Lori Greiner, and Robert Herjavec for $250,000 for 8% equity + 2% advisory shares. The final valuation was $2.5 million, down from the founder’s initial estimate of $6.25 million.

Appearance on the show and securing a deal gave significant brand recognition to Ramon’s product. The company, at the moment, is actively running its business and working on uplifting its distribution channels and potential markets. You can make purchases via the company website. 

Genius Litter Net Worth

Net worth$3 million (2024)
Annual Sales Revenue$3.6 million (2023)
Lifetime sales$14 million (2024)
InvestorsMark Cuban, Lori Greiner, and Robert Herjavec
Investment$250,000 for 8% equity + 2% advisory shares
FounderRamon Van Meer 

Genius Litter Net Worth Timeline

Net Worth 2024$3 million
Net worth valuation in 2024 after appearing on Shark Tank  $2.5 million
Net worth valuation in 2024 before appearing on Shark Tank  $6.25 million

Genius Litter Pitch on Shark Tank

ProductA color-changing cat litter
EpisodeSeason 15 Episode 13
FounderRamon Van Meer
Asked for$250,000 for 4% equity
Company nameGenius Litter
Final deal$250,000 for 8% equity + 2% advisory shares
SharksMark Cuban, Lori Greiner, and Robert Herjavec
LocationAustin, Texas

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Genius Litter Founder

Ramon Van Meer founded Genius Litter in 2019. Ramon embarked on his entrepreneurial journey in 2014, establishing Pink Java Media. Later on, he also founded Van Meer Capital and Alpha Paw. Genius Litter’s founder, Ramon Van Meer’s net worth is unknown as of 2024.

Key accomplishments

2021Winner of Pet Business Magazine’s The Best Cat Litter of 2021.
2024The company was featured on Shark Tank and secured a deal. 


From their beginnings on Shark Tank to their current status as a thriving business, they have proven that with the right idea and execution, anything is possible. We can’t wait to see the future for Genius Litter and its continued success.

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