Michelle Winowich created G.O.A.T. Pet Products in 2016, introducing a Bluetooth pet speaker to let owners “talk” to their pets. She appeared on Shark Tank in 2018 and landed a $499,000 deal with Robert Herjavec for 33% equity, valuing the company at $1.5 million.
The company later expanded its products, including G.O.A.T. Milk Dog Treats. However, by 2025, G.O.A.T.’s website and social media became inactive, suggesting the business may have closed.
Despite this, its Shark Tank journey showcased innovation in pet technology and left a lasting impression on pet enthusiasts.
G.O.A.T. pet products Net Worth
Net worth | $1.5 million (estimated net worth in 2018) |
Investor | Robert Herjavec |
Founder | Michelle Winowich |
G.O.A.T. pet products Pitch on Shark Tank
Company name | G.O.A.T. pet products |
Product | Pet Interaction Speaker |
Episode | Season 09 Episode 16 |
Founder | Michelle Winowich |
Asked for | $499,000 for 9% equity |
Final deal | $499,000 for 33% equity |
Shark | Robert Herjavec |
Location | Bloomfield Hills, Michigan |
Don’t miss these product from Season 09
G.O.A.T. pet products Founder
G.O.A.T. Pet Products was founded by Michelle Winowichin in 2016. Michelle Winowich, the founder of G.O.A.T company, had previous experience in the pet industry, including roles as a branch and sales manager.
This experience significantly contributed to her qualifications for the job. G.O.A.T. pet products’s founder, Michelle Winowich, has a net worth of 1.5 million USD as of 2025.
Key accomplishments
Year | Accomplishment |
2017 | The product was sold in every Petsmart store across the USA and Canada as of October 2017 |
2018 | The company appeared on Shark Tank Season 09 and got the deal from Robert Herjavec |
Conclusion
From their beginnings on Shark Tank and its status as a thriving business, they have proven that with the right idea and execution, anything is possible.
However, as of September 2023, the company is still in the industry and needs to be clarified, and their website domain is linked to the other website. Perhaps their website domain sold. We are waiting for the update about the G.O.A.T. pet products company’s future.