Expedition Subsahara

Expedition Subsahara, a home decorator brand, was started by Sofi Seck in 2017. As of January 2024, Expedition Subsahara net worth is $3 million and they were $1 million annual revenue in 2022. 

In October 2022, they appeared on Season 14 of Shark Tank USA seeking $500K for a 10% equity valuing the company at $5 million. But the Sharks were not interested in investing in Expedition Subsahara. The Sharks were unhappy with employee wages and found the costs of acquiring customers to be too high.

As of 2024 January, the company is still in business. You can purchase products through e-commerce channels such as their website and Amazon.

Expedition Subsahara Net Worth

Net worth$3 million
Annual Sales Revenue$1 million (2022)
Profits$750K (As of 2022)
Lifetime sales$3.6 million (From 2017 to 2021 )
FounderSofi Seck
Employees1-20 employess

Expedition Subsahara Net Worth Timeline

Net Worth 2024$3 million
Net Worth 2023$3 million
Net worth valuation 2022 before appearing on Shark Tank  $5 million

Expedition Subsahara Pitch on Shark Tank

Company nameExpedition Subsahara
ProductAfrican Inspired home decor brand
EpisodeSeason 14 Episode 04
Founder Sofi Seck
Asked for$500K for a 10% equity
Final dealNo Deal
SharksNo Sharks
LocationGreater St. Louis, Missouri, USA

Don’t miss these product from Season 14

Expedition Subsahara Founder

Expedition Subsahara was founded by Sofi Seck in 2017. Born in Senegal, West Africa, she arrived in the U.S. at 14 for education. In 2009, she graduated from the University of Missouri. Post-college, she worked as a photographer and launched her business in 2018. Expedition Subsahara’s founder, Sofi Seck, has a net worth of 3 million USD as of 2024.

Key accomplishments

2022The company appeared on Shark Tank Season 14. 

The company delivers its product to the United States, including the US Virgin Islands, as well as to Australia, Canada, England, France, Italy, and Portugal.
2021The company  made a $1.6 million sale.


From their beginnings on Shark Tank to their current status as a thriving business, they have proven that with the right idea and execution, anything is possible. We can’t wait to see the future for Expedition Subsahara and its continued success.

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