Dan Rothwell introduced Dura-Tent on Shark Tank in 2013, seeking $50,000 for 30% equity but left without a deal.
Post-show, he rebranded the product as PicnicPal, focusing on protecting outdoor food from pests. Despite initial success, Dura-Tent ceased operations in 2021, and the product is no longer available.
At its peak, the company generated just under $1 million annual revenue. No acquisitions, investors, or crowdfunding campaigns were reported during its operation.
Dura Tent Net Worth
| Estimated Net worth | $166,000 (2013) Business Valuation |
| Annual Sales Revenue | Below $1 million (2013) |
| Lifetime sales | Not available |
| Investor | None |
| Founder | Dan Rothwell |
| Employees | Not available |
Dura Tent Pitch on Shark Tank
| Company name | Dura Tent |
| Product | Durable outdoor food tent |
| Episode | Season 04 Episode 12 |
| Founder | Dan Rothwell |
| Asked for | $50,000 for 30% Equity |
| Final deal | No deal |
| Shark | None |
| Location | Poway, California |
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Dura Tent Founder
Dura Tent was founded by Dan Rothwell. Dan’s entrepreneurial skills helped him to start this business. Dura Tent’s Dan Rothwell’s net worth is unknown as of 2024, since the business is no longer operational.
Key accomplishments:
| Year | Accomplishment |
| 2013 | Shark Tank appearance. |
Conclusion
Some companies that appear on the show have not achieved great success, and the Dura Tent is one of them. Sometimes businesses don’t succeed because of many reasons. Sometimes, the deal falls through after the founders say yes on camera. Or, as you’ll see, sometimes things happen to the founders themselves, and they choose to abandon the business. Anything is possible. However, Dura Tent went out of business in 2021. And the product is no longer available in the market.