Quick Shark Tank Update on Dundies
- Product: Reusable pet nappies designed to prevent messes and discomfort for pets.
- Founder: Emily, inspired by her bulldog Sophie’s medical needs.
- Shark Tank Ask: $75,000 for 15% equity.
- Deal Outcome: No deal, Emily declined offers due to high equity demands from the Sharks.
- Sales Milestone: Sold over 2 million nappies, with strong demand from stores like Petbarn in New Zealand. Negotiations are also underway with Petbarn Australia.
- Product Line: Dog nappies, red light therapy devices for pets, and accessories.
- Unique Features: Premium materials, vet-approved design, and superior absorbency.
- Achievements: Distribution in major pet stores and widespread adoption by pet owners.
Dundies founder Emily turned a personal challenge into a thriving business by creating reusable pet nappies designed for comfort and effectiveness.
After rescuing her bulldog Sophie, who has spina bifida and faces incontinence, Emily realized that existing pet nappies were inadequate.
Determined to provide a solution, she designed Dundies with high-quality, absorbent, and pet-safe materials.
Today, Dundies offers pet owners an easy way to care for their pets without compromising hygiene or comfort. With over two million units sold and a loyal following, Dundies is transforming pet care across Australia.
For any pet owner looking for a reliable solution to pet incontinence, Dundies provides the answer – shop now and join the growing community!
Dundies Journey Before Shark Tank
Emily’s journey began with her love for Sophie, a bulldog pup who was nearly euthanized due to severe incontinence.
Not willing to compromise Sophie’s quality of life, Emily began crafting a custom nappy that was comfortable and leak-proof.
She discovered that other pet nappies on the market were poorly made. Many, she found, caused rashes and discomfort.
“All other products on the market were just not suitable,” Emily shared, explaining that some caused “rashes and ammonia burns” due to low-quality materials.
Through countless trials, she created Dundies nappies featuring high-grade bamboo fibers, waterproof layers, and antimicrobial properties.
These became a solution for Sophie, keeping her comfortable. Word spread, and soon Emily began receiving requests from friends and family to make nappies for their pets.
She realized her designs could help many pets and officially launched Dundies.
In a year-long effort, Emily collaborated with veterinarians to create nappies that were absorbent, breathable, and safe for pets.
Dundies quickly became popular, selling two million units and securing placements in major retailers like Petbarn in New Zealand.
Emily also expanded Dundies’ offerings to include the Red Light Rehab Range, a therapy device for muscle recovery in pets.
Shark Tank Pitch Recap
Emily’s Shark Tank Australia pitch was memorable, as she confidently presented Dundies with her bulldog Sophie by her side.
She opened her pitch with the humorous question, “Why are people putting nappies on their dogs?” to grab attention.
Seeking $75,000 for a 15% stake, Emily highlighted Dundies’ sales success and its superior design. The Sharks showed interest but were skeptical about her valuation. This skepticism led to a lively negotiation.
While some Sharks expressed interest, Emily faced high equity demands. One Shark proposed $75,000 for 25%, a considerable increase from her original ask.
Another Shark declined due to previous investments in similar products. Shark Maxine offered $75,000 for 30% if Emily secured a large order.
She agreed to lower the stake to 25% only if the order came through. Emily ultimately declined. Confident in Dundies’ growth, she walked away, refusing to give up a large equity share.
Despite the rejection, the Sharks provided positive feedback and recognized Dundies’ potential.
Emily summed up her decision by saying she “didn’t need these bums’ money,” showing confidence in Dundies’ market success.
Dundies Shark Tank Update
Following the Shark Tank appearance, Dundies saw a surge in interest from pet owners and retailers. Emily continued expanding distribution and refined her product line.
Social media buzz around Dundies increased, and SEMrush data indicates substantial growth in brand searches and website traffic.
Dundies’ sales maintained momentum. Emily also leveraged the exposure to strengthen relationships with pet care networks.
Rejecting the Sharks’ offers didn’t slow Dundies’ growth. The brand continues to sell in Petbarn New Zealand, and negotiations are ongoing for a large order with Petbarn Australia.
Dundies remains active in expanding partnerships and refining products, setting the stage for continued growth.
Future Plans
Looking ahead, Emily aims to expand Dundies’ presence in international markets. She’s working on new product lines, including enhanced sizes and specialized nappies for different pet breeds.
Dundies also plans to strengthen its digital presence by adding educational resources for pet owners.
“We’re incredibly proud of our products, as they provide…more cuddles, less mess (and much less stress),” Emily emphasized. Her commitment is to make pet care easier for loving pet owners everywhere.
Closing Remarks
Dundies exemplifies how a simple yet heartfelt idea can evolve into a transformative business.
With Emily’s dedication, Dundies is on track to help countless pet owners worldwide care for their pets with less mess and more comfort.
Keep an eye on Dundies as they continue innovating – the best is yet to come for this inspiring pet care brand.
We’re closely following the company to bring you valuable insights. Stay tuned for the latest updates on Dundies!
