Chocomize

Chocomize, Custom chocolate bars, was started by Joey Dauenhauer in 2009. As of September 2023, Chocomize’s net worth is $5 Million and they’re pulling in a whopping $1 Million in annual revenue.

On November 22, 2013, they appeared on Season 5 of Shark Tank USA seeking $500,000 for 20% of equity valuing the company at $2.5 Million. However, the Sharks were not interested in investing in Chocomize. The founder has to walk empty-handed because Sharks said the taste was not good and this is a niche product with limited demand.

Chocomize is still in business. Their products are available on the official website and Amazon.

Chocomize Net Worth

Net worth$5 Million (2023)
Annual Sales Revenue$1 Million (2022)
Profits–
Lifetime sales–
Investor–
FounderJoey Dauenhauer
Employees127

Chocomize Net Worth Timeline

Net Worth 2023$5 Million
Net Worth 2022$4 Million
Net Worth 2021$3 Million
Net Worth 2020$2 Million
Net worth valuation in 2013 before appearing on Shark Tank  $2.5 Million

Chocomize Pitch on Shark Tank

Company nameChocomize
ProductCustom chocolate bars
EpisodeSeason 05 Episode 10
FounderJoey Dauenhauer
Asked for$500,000 in exchange for 20% equity
Final dealNo Deal
SharksNone
LocationMiami, FL

Don’t miss these products from Season 5

Chocomize Founder

Chocomize was founded by Joey Dauenhauer in 2009. He studied at Columbia University. Joey wants consumers to create their dream chocolate bar. Chocomize’s founder, Joey Dauenhauer, has a net worth of USD 5 Million as of 2023.

Key accomplishments

YearAccomplishment
2020Chocomize was one of the world’s first companies to offer customizable chocolate bars to consumers
2013Chocomize appeared on Shark Tank

Conclusion

From their beginnings on Shark Tank to their current status as a thriving business. They have proven that with the right idea and execution, anything is possible. We can’t wait to see the future for Chocomize and its continued success.

ABOUT KESARA BANDARAGODA
Kesara Bandaragoda is a Sri Lankan-born media entrepreneur currently based in Dubai, with a lifelong passion for storytelling, innovation, and all things screen-worthy. Whether it's a mind-bending sci-fi epic or the latest startup pitch on Shark Tank, Kesara is all in. In fact, he was one of the earliest content creators to cover Shark Tank Australia online and has been tracking its businesses, products, and founders since 2019 — long before it was cool.

Kesara is the visionary CEO behind BrandFactory, a digital media company powering multiple content platforms that reach millions. When he’s not leading a team of creatives, he’s often geeking out over Marvel and DC universes, decoding Spielberg's directorial magic, or revisiting classics like The Shawshank Redemption, Interstellar, and Pirates of the Caribbean (yes, he's a Johnny Depp loyalist).

INDUSTRY FOCUS
Kesara’s writing and content leadership often focus on the intersection of entrepreneurship, entertainment, and emerging digital cultures. He’s particularly passionate about telling stories that celebrate founders, dissect business blueprints from media narratives, and spark curiosity in audiences across the globe.

FAVORITE MEDIA
A sci-fi enthusiast with a taste for high-stakes storytelling, Kesara’s favorite titles range from cerebral time-space odysseys to charismatic pirate adventures. He thrives in content that mixes real-world business insight with the spectacle of entertainment — think Shark Tank meets Black Mirror, with a touch of Marvel heroics.

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