BootyQueen Apparel Net Worth 2025 Update (Before & After Shark Tank)

​As of 2025, BootyQueen Apparel ceased operations.

Booty Queen Apparel creates stylish, high-performance leggings designed to enhance and support the glutes. Founded by fitness influencer Amanda Kuclo and her husband, Steve Kuclo, the brand caters to women seeking confidence-boosting activewear.

Whether at the gym or on the go, Booty Queen Apparel helps women look and feel their best. Amanda and Steve pitched Booty Queen Apparel on Shark Tank in 2017, securing a $250,000 investment from Mark Cuban.

This partnership helped expand the brand’s reach, leading to strong online sales and a loyal customer base. Although the company no longer operates under its original brand, its influence remains in the fitness apparel industry.

BootyQueen Apparel Net Worth

Net worth$1.25 million (2023)
Annual Sales RevenueNot available
Lifetime salesNot availabe
InvestorDaymond John
FoundersAmanda and Steve Kuclo
EmployeesNot available

BootyQueen Apparel Pitch on Shark Tank

ProductComfortable, form-fitting fitness apparel
EpisodeSeason 08 Episode 22
Founders Amanda and Steve Kuclo
Asked for$250,000 for 20% equity
Company nameBootyQueen Apparel
Final deal$250,000 for 33.3% equity
SharkDaymond John
LocationW Park Blvd B112, Plano, TX

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BootyQueen Apparel Founders

BootyQueen Apparel was founded by Amanda and Steve Kuclo in 2015. Amanda is a fitness influencer. Amanda and Steve Kuclo are Partners. BootyQueen Apparel’s founders, Amanda and Steve Kuclos net worth is unknown as of 2025.

Key accomplishments

YearAccomplishment
2017BootyQueen Apparel appeared on Shark Tank.

Conclusion

Some companies that appear on the show have not achieved great success, and BootyQueen Apparel is one of them. Sometimes businesses don’t succeed for many reasons. Sometimes, the deal falls through after the founders say yes on camera. Or, as you’ll see, sometimes things happen to the founders themselves, and they choose to abandon the business. Anything is possible. However, BootyQueen Apparel’s shutdown date is unknown. And the product is no longer available in the market.