Barbara Corcoran, a well-known investor on “Shark Tank,” has a knack for spotting promising startups. Over the years, she has built a diverse portfolio, investing in everything from tech companies like Fidgetland to unique consumer products like The Comfy.
However, she recently revealed that her favorite investment is Cousins Maine Lobster. In a recent interview, she shared, “My favorite still, I must have embarrassingly admit, is Cousins Maine Lobster.”
A Perfect Investment
Despite her many investments, Barbara is always looking for a business with strong financial potential which excites her personally.
Cousins Maine Lobster has become her favorite because it meets all these criteria. It has a compelling story, passionate founders, and a product that resonates with customers.
Barbara wants to support a business that aligns with her values, shows growth potential, and stands out in the market. She is particularly drawn to companies with relatable founders and high-quality products.
“I love both guys. I met them when they were in business for one month,” Barbara recalled, speaking about the founders, Jim Tselikis and Sabin Lomac.
“They are charming, they are good looking,” she added, highlighting the personal connection she felt with them from the start.
The Humble Beginnings of a Lobster Empire
Cousins Maine Lobster started with a simple idea and a single food truck. The two cousins, Jim and Sabin, grew up enjoying fresh Maine lobster and wanted to share their love for this iconic seafood with the rest of the country.
They decided to bring the taste of Maine to the streets of Los Angeles, serving fresh lobster rolls and other seafood dishes from a food truck.
The business took off almost immediately. Within their first month, they had $40,000 in sales, which quickly caught Barbara’s attention when they appeared on “Shark Tank.”
“We started with one food truck; we now have 18 throughout the country,”
Their story of humble beginnings, combined with their passion and dedication, made them stand out. Barbara saw not just a great product, but a vision that customers could connect with.
Competition Within Her Portfolio
Many businesses in Barbara’s portfolio compete for her attention and support such as The Comfy. The original Comfy is not only Barbara’s but also the second most successful product in Shark Tank’s history.
Even though other businesses, like The Comfy Barbara, feel a unique connection to Cousins Maine Lobster.
Proving Its Worth in the Market
Cousins Maine Lobster has proven to be a great investment under Barbara’s mentorship. The company grew from $40,000 in sales to $500 million. “They are a phenomenon success,” Barbara said, highlighting the company’s rapid growth.
This success has made Cousins Maine Lobster a standout in Barbara’s portfolio. It has demonstrated its ability to grow quickly and maintain a loyal customer base with its high-quality products.
A New Favorite Emerges
Now, Cousins Maine Lobster stands as Barbara Corcoran’s top investment. It shines in her portfolio not just for its impressive growth but also because it connects with her on a deeper, more personal level. The business continues to thrive, with Barbara proudly supporting it as her favorite, celebrating its perfect blend of passion, quality, and entrepreneurial spirit.
For Barbara Corcoran, Cousins Maine Lobster is more than just a successful investment. It’s a story of dedication and determination. A true example of what can happen when you combine a great product with a compelling story. As she continues to champion the brand, it’s clear that this business holds a special place in her heart and her portfolio.
Featured image credit @ Yahoo Finance