Trophy Smack has transformed the world of fantasy sports trophies and awards, turning a niche market into a multimillion-dollar business. Since appearing on Shark Tank Season 12, this company has seen explosive growth, proving that there’s big money in celebrating victories. Co-founders Matt Walsh and Dax Holt pitched their innovative and customizable sports trophies, securing a deal with Mark Cuban that set them on a trajectory for massive success. But just how much has Trophy Smack grown since its TV debut? Let’s dive into its current net worth, revenue milestones, and how Mark Cuban’s investment paid off.
Who’s Behind Trophy Smack?
Matt Walsh, a seasoned entrepreneur, and Dax Holt, a well-known entertainment reporter from TMZ, founded Trophy Smack in 2018. The idea came when Walsh, an avid fantasy football player, struggled to find high-quality, over-the-top trophies to celebrate league victories. Spotting a gap in the market, he teamed up with Holt to create customizable fantasy sports trophies, championship belts, and rings, making winning more fun and personal.

Holt brought media savvy, while Walsh contributed e-commerce and business expertise. Together, they created a company that quickly gained traction among fantasy sports enthusiasts, corporate offices, and even major sports organizations.
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The Shark Tank Pitch: A High-Stakes Bet
When Walsh and Holt entered the Shark Tank in Season 12, Episode 9, they had already built an impressive business. The duo asked for $600,000 in exchange for 10% equity, valuing Trophy Smack at $6 million. Their presentation, which featured elaborate, eye-catching trophies, immediately grabbed the Sharks’ attention.
“This is exactly what fantasy sports needs. You guys have nailed the engagement aspect.”
– Mark Cuban:
Sharks were impressed by the company’s strong sales and market potential. Several Sharks showed interest, but it was Mark Cuban who struck the final deal, $600,000 for 17% equity, lowering the valuation to $3.5 million. Cuban’s expertise in sports and e-commerce made him the ideal partner for Trophy Smack.

Trophy Smack Pitch on Shark Tank (Quick Info Card)
Company name | Trophy Smack |
Product | Custom trophies for fantasy sports |
Episode | Season 12 Episode 09 |
Founders | Matt Walsh and Dax Holt |
Asked for | $600,000 for 8% of equity |
Final deal | $600,000 for 17% equity |
Shark | Mark Cuban |
Location | Anaheim, California, United states |
Trophy Smack’s Growth After Shark Tank
Following its Shark Tank debut, Trophy Smack’s sales skyrocketed. In 2021, the company surpassed $1 million in revenue, thanks to a surge in demand from fantasy sports leagues and corporate buyers. Their lifetime sales continued to climb steadily, proving their model was more than just a one-time TV boost.
By 2025, Trophy Smack has expanded significantly:
- Annual revenue exceeds $5 million.
- Major expansion into corporate awards and youth sports trophies.
- High-profit margins due to optimized supply chains and production efficiency.
Trophy Smack didn’t stop at fantasy sports. They expanded their offerings into corporate recognition awards, youth sports trophies, and custom championship rings. The company also launched a web-based designer tool, allowing customers to create their own custom awards.
To accommodate their growing operations, Trophy Smack moved into an 800,000-square-foot facility, investing in high-tech printing and engraving equipment to streamline production.
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How Much Did Mark Cuban Make from Trophy Smack?
Mark Cuban’s $600,000 investment for 17% equity turned out to be a brilliant move. With Trophy Smack’s valuation now exceeding $10 million, his stake is worth at least $1.7 million, nearly tripling his investment.
When compared to some of Cuban’s best Shark Tank investments, like Nuts ‘N More and Tower Paddle Boards, Trophy Smack ranks among his more successful deals in terms of ROI and brand expansion.
What Happened After Shark Tank?
After appearing on Shark Tank, Trophy Smack continued its upward trajectory. The company expanded its operations, upgraded its manufacturing capabilities, and introduced new product categories, including corporate awards and personalized gifts. Sales surged, and Trophy Smack became a leading name in the customized awards industry.
Key accomplishments
Year | Accomplishment |
2021 | Appeared in Shark Tank season 12 and shark Mark Cuban invested $600,000 in the startup for 17% share |
2021 | Completed $1.2million sales just after a month after appearing on Shark Tank |
2021 | Upgraded to 800,000 sq ft by adding printing and engraving technology |
Trophy Smack Reviews
Customer reviews for Trophy Smack have been overwhelmingly positive. Many customers praise the quality and customization options of their trophies, with some stating that the products exceeded their expectations. However, some negative reviews mention longer-than-expected shipping times and occasional customer service delays, which the company has worked on improving.
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Final Thoughts: Is Trophy Smack a Shark Tank Success Story?
Without a doubt, Trophy Smack is a major Shark Tank success story. With its rapid revenue growth, market expansion, and brand recognition, the company has become a dominant player in the sports awards industry. Their net worth continues to rise, proving that a niche idea, when executed well, can turn into a multimillion-dollar empire.
As fantasy sports continue to gain popularity and corporate awards remain in high demand, Trophy Smack’s future looks bright. With Mark Cuban’s backing and a strong entrepreneurial team, the company is on track for even greater success.
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