SWAG Essentials, founded by Lydia Evans, gained exposure on Shark Tank in Season 6 but did not secure a deal. Despite this, the business has thrived, rebranding as SW&G Supply House and expanding its product line beyond men’s grooming to include a wide range of artisan goods.
As of 2024, the company operates with an approximate net worth of $2 million and continues to grow its customer base through e-commerce channels. While the latest net worth is not publicly disclosed, SW&G Supply House remains a successful and innovative player in the personal care market.
SWAG Essentials Net Worth
| Estimated Net worth | $2 million (2024) |
| Annual Sales Revenue | $2 million (2024) |
| Lifetime sales | Not available |
| Investor | None |
| Founder | Lydia Evans |
| Employees | <10 |
SWAG Essentials Pitch on Shark Tank
| Company name | SWAG Essentials |
| Product | A line of soaps, washes, and grooming essentials |
| Episode | Season 06 Episode 11 |
| Founder | Lydia Evans |
| Asked for | $125,000 for 20% equity |
| Final deal | No deal |
| Shark | No shark |
| Location | Stafford, Texas |
Don’t miss these products from Season 6
SWAG Essentials Founder
Lydia Evans founded SWAG Essentials in 2012. Lydia had a passion for pursuing her own business from a young age. She started making handcrafted natural skincare products in 2006. After polishing her skills in Skincare products and entrepreneurship, she could start her own business in 2012. SWAG Essentials’s founder, Lydia Evans has an approximate net worth of 2 million USD as of 2023.
Key accomplishments
| Year | Accomplishment |
| 2015 | SWAG Essentials was featured on Shark Tank. SWAG Essentials products were included in the 2015 Academy Awards gift bags. |
Conclusion
From their beginnings on Shark Tank to their current status as a thriving business, they have proven that with the right idea and execution, anything is possible. We can’t wait to see the future for SWAG Essentials and its continued success.
