Lisa Binderow founded NicePipes Apparel in 2014 to keep athletes warm with arm and leg warmers made from soft yoga pant material. She pitched her idea on Shark Tank in 2017, asking for $100,000 for 10% equity but left without a deal due to valuation concerns.
Despite this, the show gave her business a massive sales boost, quadrupling its monthly revenue soon after. As of 2024, NicePipes generates around $4 million annually. Lisa, now also a certified lactation consultant, continues to manage NicePipes while exploring new ventures, proving her dedication to innovation and growth.
NicePipes Apparel Net Worth
| Net worth | $4 million (2025) |
| Annual Sales Revenue | $4 million |
| Founder | Lisa Binderow |
| Employees | 2-10 |
NicePipes Apparel Pitch on Shark Tank
| Company name | NicePipes Apparel |
| Product | Warmers for arms and legs |
| Episode | Season 08 Episode 11 |
| Founder | Lisa Binderow |
| Asked for | $100,000 for 10% equity |
| Final deal | No deal |
| Shark | No shark |
| Location | New York |
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NicePipes Apparel Founder
Lisa Binderow founded NicePipes Apparel in 2014. Lisa graduated from the University of Michigan with a bacelor’s of Science degree. Before starting her own business, Lisa followed other career ventures. She also was passionate about yoga and fitness.
She worked for six years at Yoga Works as a Fitness Trainer and a Program Manager. This experience was one of the key factors that drove Lisa to start NicePipes Apparel. NicePipes Apparel’s founder, Lisa Binderow has a net worth of $4 million as of 2025.
Key accomplishments
| Year | Accomplishment |
| 2017 | NicePipes Apparel was featured on Shark Tank. |
Conclusion
From their beginnings on Shark Tank to their current status as a thriving business, they have proven that with the right idea and execution, anything is possible. We can’t wait to see the future for NicePipes Apparel and its continued success.