Founded in 2023 by Maurice Bachelor and Joel Griffith, Bot-It was created to solve a common problem. The app aims to make securing online reservations, booking tickets, or managing appointments hassle-free.
Using AI-powered bots, it automates these tasks, saving users time and effort while improving their chances of success.
In October 2023, Maurice and Joel presented their idea on Season 15, Episode 3 of Shark Tank. They sought $150,000 for 10% equity in their business.
Some Sharks raised ethical concerns about bot usage, but Mark Cuban and guest Shark Michael Rubin saw the app’s potential.
After negotiations, the pair landed a deal for $300,000 in exchange for 30% equity. This deal provided both funding and valuable guidance to grow their business.
Since their appearance, Bot-It has gained significant exposure and, as of January 2025, remains actively operational. The company experienced rapid growth, adding 60 new subscriptions within 48 hours of their Shark Tank episode airing.
They also introduced flexible subscription plans, which catered to a broader audience. Additionally, the company partnered with a logistics firm in Turkey to expand into the business-to-business market.
To explore their services, you can visit their website or download the app from the Apple Store.
Don’t miss these products from Season 15
Bot-It Founders
Maurice Bachelor and Joel Griffith created Bot-It in 2023. Maurice has an academic background in business and information systems. He is an investor, entrepreneur, as well as a technology visionary.
The co-founder, Joel, has previous experience working as a sales development specialist and accounts executive.
Maurice Bachelor and Joel Griffith’s combined net worth can reasonably be estimated at around $800,000, with most of their wealth tied to their ownership in Bot-It.
Personal assets or income from previous ventures could slightly adjust this figure.
Key accomplishments
| Year | Accomplishment |
| 2023 | The company was featured in Shark Tank and secured a deal. |
