Barbell Apparel, founded by Hunter Molzen and Alex Hansen, specializes in athletic fit jeans and apparel designed for athletes. Featured on Shark Tank in 2016, the company received an offer from Mark Cuban but opted to grow independently.
Barbell Apparel has raised over $1 million through successful Kickstarter campaigns. As of 2024, the company is valued at approximately $10 million and continues to thrive with a $8.9 million annual revenue.
The brand is known for its innovative product lines, including the Athletic Chino and Ultralight Jeans, contributing to its steady growth and strong market presence.
Barbell Apparel Net Worth
| Estimated Net worth | $10 million |
| Annual Sales Revenue | $8.9 million |
| Lifetime sales | $2 million (2016) |
| Founders | Hunter Molzen and Alex Hanson |
| Employees | 11-50 |
Barbell Apparel Pitch on Shark Tank
| Company name | Barbell Apparel |
| Product | Fashionable and high-quality pants for athletes and bodybuilders |
| Episode | Season 08 Episode 09 |
| Founders | Hunter Molzen and Alex Hanson |
| Asked for | $500,000 for 5% equity |
| Final deal | No deal |
| Shark | No shark |
| Location | Las Vegas, Nevada |
Don’t miss these products from Season 8
Barbell Apparel Founders
Hunter Molzen and Alex Hanson founded Barbell Apparel in 2014. Following a simple vision, “clothing should be better,” Alex and Hunter commenced their apparel line specifically for athletes.
Alex and Hunter are also athletes and have experience working in business management, sales, and marketing sectors. They created their own business by merging their experience as athletes and professional expertise.
Barbell Apparel’s founders Hunter Molzen and Alex Hanson’s net worth is unknown as of 2024. However based on the pitch, they should have a joint net worth above $10 million, since Barbell Apparel is one of their main income flows.
Key accomplishments
| Year | Accomplishment |
| 2014 | Barbell Apparel had their Kickstarter campaign and raised over $735,000. |
| 2017 | Barbell Apparel was featured on Shark Tank. |
| 2023 | Currently, Barbell Apparel has 7600+ product reviews and a 93% 5-star rating on the company website. |
Conclusion
From their beginnings on Shark Tank to their current status as a thriving business, they have proven that with the right idea and execution, anything is possible. We can’t wait to see the future for Barbell Apparel and its continued success.
